[Heartwarming] Moving CM songs. Popular commercial songs
A wide variety of songs are used in TV commercials.
From upbeat, catchy tunes to stylish and cool tracks, the mood of the music varies depending on what each commercial wants to convey and the target audience.
In this article, we’ll focus on CM songs that are especially moving!
We’ve collected mainly ballads with beautiful lyrics.
If there’s a touching song you heard in a commercial that stuck with you, try looking for it here.
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[Heartwarming] Moving Commercial Songs: Popular CM Tracks (61–70)
All the days hard to leave behindOda Kazumasa
Kazumasa Oda’s “Subete Sarigataki Hibi” (All the Hard-to-Part-With Days) is featured in the Meiji Yasuda Life Insurance commercial.
It airs alongside photos that capture everyday moments of happiness with family, partners, and friends, in line with the theme of the annually held “Meiji Yasuda Happiness Photo Contest,” “Shiawase Because You’re Here.” The song was written specifically for this commercial in 2024.
The lyrics convey a sense of gratitude toward those close to us.
To be continuedRyokushokushakai
Ryokuoushoku Shakai’s “Tsuzuku,” set for release in 2025, is a song with a dazzling atmosphere that evokes hope for the future.
The layering of piano and strings is striking, and the powerful vocals add an image of moving forward positively.
The commercial featuring this song promotes the Docomo Future Museum, a creative painting contest held by Docomo.
It conveys hope for the future through a boy who paints a picture and talks about the feelings he put into it.
rainbow
This commercial gently conveys the idea that making a habit of drinking Meiji R-1 leads to better health tomorrow.
It shows various people—those working hard, families spending time together—drinking R-1 and smiling as they go about their daily lives.
To highlight the warmth portrayed in these scenes, the characters sing the song “Niji.” The song depicts the simple happiness found in everyday life and conveys a positive feeling of enjoying each day.
Stand by me, Stand by you.Hirai Dai
In the 2021 web commercial for Mynavi Wedding titled “Blessings on the choices you make together,” Dai Hirai’s signature song “Stand by me, Stand by you.” was featured.
Released in 2020, the song is written from a man’s perspective, capturing the resolve of a couple who have decided to spend the rest of their lives together.
It’s filled with deep affection and the heartfelt desire to stay together forever.
It’s a supreme love song that is also frequently used at wedding receptions.
Learning To Let You GoJJ Heller
A commercial for the Meiji Kinenkan, beloved as a wedding venue at Meiji Jingu.
It fully showcases the unique charms of Meiji Kinenkan, and the more you watch, the stronger your yearning becomes.
Playing in the background of this beautiful footage is JJ Heller’s “Learning To Let You Go.” The lyrics, written from the perspective of parents sending off their child who’s getting married and leaving home, are impossible to read without tears.
It’s a wonderful, love-filled song that resonates not only with the parents of the bride and groom, but with the couple themselves.
beautiful songKudō Keiichi
The promotional commercial for the wedding venue Homeikan in Daikanyama tells the story of a bride who has dreamed since childhood of getting married at this venue.
By showing both the interior and exterior of the site as well as the cuisine, it helps viewers imagine what a reception there would be like.
The CM’s background music features “beautiful song” by Keiichi Kudo, a singer-songwriter.
Before the wedding, the lyrics express gratitude to the parents, and in the second verse they convey feelings toward the partner.
With strings woven into a grand rock ballad arrangement and a soaring vocal performance, it’s a highly compelling track to listen to.
New York State of MindBilly Joel
This commercial, featuring Hana Sugisaki standing still in the middle of Shibuya’s scramble crossing—an image that leaves a strong impression—introduces a company’s mission to use IT to make the future better.
The dawn-lit visuals are so beautiful that you can’t help but want to watch it over and over.
The emotional song that plays alongside this wonderful footage is Billy Joel’s “New York State of Mind.” Released in 1976, the song expresses Billy’s feelings as he returned to his hometown of New York.
His richly expressive vocals—and the beautiful piano accompaniment—further elevate the song’s moving atmosphere.