Life insurance MC roundup: the warm, customer-centric presentation is appealing.
You often see life insurance commercials when watching TV or video sites, don’t you?
In addition to commercials that promote easy quotes and affordable premiums, there are also various ones that highlight building plans tailored to each person’s lifestyle and outlook on life.
In this article, we’ll introduce a whole range of those life insurance commercials.
Some of them even tell moving, emotional stories.
Take this opportunity to sit back and watch them carefully.
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Life insurance MC roundup: the appeal lies in warm, empathetic presentations for customers (21–30)
Kampo Life: “Let’s get moving more, with Radio Taiso.”Haramichan
Harami-chan, a pianist drawing attention for her exceptional technique.
She’s appearing in and sparking buzz with Kampo Life Insurance’s commercial, “Let’s Move More with Radio Calisthenics.” In it, many people get moving to the Radio Calisthenics music performed by Harami-chan.
The highlight is how she arranges the universally known Radio Calisthenics tune into her own signature sound.
The poppy arrangement is irresistibly catchy.
It’s also great that we get to see her performance up close.
Life is full of dreams. “The Future of This Country Seen by Children” Edition
The “Life Is Full of Dreams: ‘The Future of This Country as Seen by Children’” edition features an original song written specifically for the commercial.
The composer is Taku Matsushima, a composer and musician known for creating numerous C-songs.
As the commercial shows Mitsuki Takahata and others imagining their own bright futures, a vivid, glamorous melody flows, coloring life itself.
The tune overflows with the excitement and thrill of parade or show music, stirring a spirit of adventure.
MC summary of life insurance. The warm, customer-centric presentation is appealing (31–40)
Lifenet Life Insurance: “Save 90,000 Yen” Version / “15 Million Quotes” VersionRuka Matsuda, Hiroki Iijima
This commercial promotes how easy it is to review your insurance with Lifenet Life Insurance and suggests it could help you save money.
In the story, Ruka Matsuda encourages Hiroki Iijima, who’s paying too much in premiums, to reassess his plan.
The concrete numbers and surprised expressions clearly convey the sense of value.
The interaction also includes the duo Hakata Hanamaru-Daikichi, further highlighting how simple the review process is.
AXA: “The future of the self-employed must never be a risk.”
In AXA’s commercial aimed at self-employed individuals, titled “The future of the self-employed must never be a risk,” various self-employed people from around the world appear, showing them living vibrantly while also portraying the challenges they face.
The commercial introduces initiatives that support the ups and downs of these entrepreneurs’ journeys.
The message—“The future of the self-employed must never be a risk”—is striking, making the ad memorable not only for the self-employed but for everyone.
100-Year Life. Yorisou Kanpo: “Standing by that love” / “Standing by that life.”Yuki, Morikubo Mayumi
In the Kanpo Life Insurance “Standing by Your Love” commercial from the ‘100-year life’ campaign, the American folk song Red River Valley is featured.
The singer is LUCA, a singer-songwriter from California who is active not only in music but also as a narrator for commercials and planetariums.
The lyrics portray the poignant feelings of a Native American who fell in love with a white person during the days of the Western frontier.
When LUCA’s gentle voice delivers the song, you can almost picture the lovestruck Native American before your eyes.
Life is full of dreams. ‘That’s life—my life.’Mitsuki Takahata
In the commercial featuring Mitsuki Takahata, “Life Is Full of Dreams: ‘That’s Life, My Life’,” Takahata herself showcases her singing voice.
The song she sings is “Jinsei wa Yumedarake” (Life Is Full of Dreams), written and composed by Sheena Ringo.
It’s included on Sheena Ringo’s 2017 album “Gyakuyunyuu: Koukuukyoku,” which features her self-covers of songs she originally provided to various artists.
The lyrics, crafted with Sheena’s distinctive word choices, convey the idea that no matter what kind of life it is, it’s my life—so I should live freely.
When sung with Takahata’s clear, expansive voice, it makes you feel as though life is growing ever more vibrant!
Lifenet Life Insurance: ‘Updating Medical Insurance’ EditionRuka Matsuda, Narration: Hiroki Iijima
This is a commercial introducing the newly launched term medical insurance “Insurance for Myself Z.” Ruka Matsuda appears in the ad, with Hiroki Iijima participating as the voice-over.
Matsuda highlights one of the product’s features—the ability to choose the coverage period—and then quickly estimates the monthly premium for Iijima’s case.
It emphasizes that the content is easy to understand and recommends the product to those who want to choose insurance that fits them perfectly.