A roundup of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic!
Kao is a manufacturer that offers a wide range of products, from everyday necessities like shampoos and detergents to hair care items and cosmetics.
If you look around your home, you’ll probably find several Kao products, don’t you think?
Because Kao is so widely used and loved by many consumers, the company actively airs TV commercials—you’ve likely seen them quite often.
In particular, commercials for familiar products like Merit, Biore, Attack, and KyuKyuT are broadcast frequently.
In this article, we’ll showcase a comprehensive lineup of Kao’s commercials.
Some series even feature popular actors, so take this opportunity to watch them closely.
- Summary of Biore commercials. Also note the star-studded cast.
- A Shiseido commercial. A recommended ad featuring a lineup of popular actresses.
- A roundup of Kanebo commercials. The cool visuals featuring popular actors are the main draw.
- Essential commercials: A compilation of commercials for the hair care brand by Kao.
- A compilation of detergent and fabric softener commercials, ranging from relatable to humorous presentations.
- [April 2026] Summary of the Latest Trending Commercial Songs
- Shampoo commercials: A roundup of popular products’ ads from each manufacturer
- A collection of cosmetics commercials: captivating beauty ads featuring stunning visuals.
- Compilation of Attack commercials: a collection of ads featuring star-studded casts
- Summary of Lenor commercials: P&G fabric softener ads featuring catchy, captivating direction.
- A roundup of commercials featuring Masaki Suda. Packed with popular CM series!
- A roundup of ST’s commercials: captivating with their humorous flair (including Shoshuriki)
- A collection of commercials featuring Kazunari Ninomiya. Introducing everything from his latest ads to past appearances.
A roundup of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic! (11–20)
Kao KATE Lip Monster × Kamen Rider “HENSHIN THE FIRST” VersionAmane Tensho
Here’s the collaborative commercial between KATE’s Lip Monster and Kamen Rider Ains.
It features Amane Tensho, who stars in the show, and her cool appearance really stands out.
The BGM uses “Masquerade,” set to be released in March 2026.
The song is by I Don’t Like Mondays., pairing a cool, mid-tempo arrangement with razor-sharp high-tone vocals.
The title “Masquerade” means a masked ball, which resonates with both Kamen Rider and makeup that adorns one’s bare face.
Kao Humming Flair Relax “Melting” VersionSatomi Ishihara
This commercial for Humming Flair Relax features Satomi Ishihara being soothed by its scent.
The visuals use softly rendered illustrations that reflect the product concept, conveying a deep sense of comfort.
Matching the imagery, the BGM is also a relaxing track.
It’s a cover of Sakanaction’s popular song “Shin Takara-jima” performed by Mei.
Mei is the vocalist of the band LAUSBUB, and in this cover her gentle voice creates a calming, soothing feel.
Merit The Mild “Conditioner Is Also Foam” VersionYoh Yoshida, Karin Ishikawa, Rei
This commercial promotes how thoroughly Merit The Mild works into the hair, conveyed through the impressions of Yo Yoshida, Karin Ishikawa, and Rei.
A key point is that the conditioner is also a foam, which is why it blends so well into the hair.
The glamorous visuals while using the product, along with their smiles, seem to express the post-use beauty and sense of satisfaction.
Kao Biore Zero “Sweat Stickiness Liberation” VersionMinami Hamabe
This commercial showcases the appeal of Biore Zero by showing Minami Hamabe actually using it.
As a body sheet, it naturally wipes away sweat, but the ad also highlights how its powder veil keeps stickiness under control for lasting comfort.
Hamabe’s refreshing smile lets you imagine just how pleasant it feels to use.
Kao Men’s Biore ‘Comfortably Just the Right Distance’ VersionNEW!Masaki Suda, Kai Inowaki
This memorable commercial introduces Men’s Biore, which offers a lineup including deodorants and body soaps, by likening it to a friendship.
Masaki Suda and Kai Inowaki portray friends who maintain a smooth, comfortable distance without being clingy.
The keywords “non-sticky” and “smooth” evoke the feel of Men’s Biore products.
It’s an impressive ad, made pleasant by the two actors’ easy, close rapport.
Nivea Kao 8×4 Men Roll-On “Be Yourself” VersionNEW!Takanori Iwata
Takanori Iwata’s “MAKE IT” was released in 2026 and is a song written specifically for the Eight Four Men commercial.
Its refreshing sound evokes a clear blue sky, and the overlap with a dance-music-like rhythm conveys a sense of exhilaration.
The vocals blend with the refreshing quality of the sound, expressing positive feelings that look toward the future.
The commercial features Takanori Iwata using Eight Four Men and heading out, giving the impression that positive emotions are conveyed through his smile.
A roundup of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic! (21–30)
Kao Merit “The Day I Became a First Grader”NEW!
This is a commercial depicted in a gentle, animated style, featuring a girl who has just entered elementary school and her parents.
The parents are earnestly taking pictures of their daughter wearing her randoseru backpack, while the girl being photographed looks a bit overwhelmed.
However, the line that appears near the end of the commercial—“You’ll grow up so fast”—conveys the parents’ feeling that they want to capture as many moments as possible right now.
The background music uses a cover of ‘Koufukuron’ (A Theory of Happiness), which is familiar from this series of commercials.
Sung in a child’s voice, the song has a different charm from the original performed by Sheena Ringo.