Compilation of candy commercials: from the latest to nostalgic ones
When you think of candy commercials, what kind of ads come to mind?
Maybe it’s the commercials with catchy theme songs and original characters you saw as a kid, or perhaps the ones you’ve seen recently featuring popular actors and idols.
In this article, we’ll showcase a wide range of candy commercials from past to present all in one place.
We’ve gathered everything from trending ads to nostalgic classics, so try searching for the commercial that caught your eye on TV or the one you suddenly remembered from long ago!
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- Bourbon commercials: A collection of familiar snack ads
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
- Pocky commercials: A roundup of memorable ads [Ezaki Glico]
- [Chocolate is…] Meiji commercial. A collection of commercials for snacks, ice cream, and dairy products.
- Summary of Calbee commercials: Snack and cereal ads featuring star-studded casts
- A must-see for people in their 30s and 40s! A roundup of nostalgic 1990s commercial jingles
- Ezaki Glico commercials. A collection of commercials for snacks, foods, and beverages.
- A collection of UHA Mikakuto commercials. Packed with ads for candies and supplements.
- Commercials by Kameda Seika: A compilation of ads for arare and senbei rice crackers.
Compilation of snack commercials: from the latest to nostalgic ones (161–170)
UHA Mikakuto Ninja-Meshi: “Hyōrōgan” EditionGenta Matsuda

The Ninja Meshi commercial, known for featuring Genta Matsuda, is the “Hyōrōgan” edition.
Hyōrōgan refers to a portable food said to have been eaten by ninjas in the old days, and a recreated version appears in the ad.
Matsuda holds both the hyōrōgan and Ninja Meshi in his hands, stares at them intently, and then the funny twist is a caption that reads, “I’m glad I was born in the present.”
UHA Mikakuto Ninja-meshi “I Like You” Version / “Fan” VersionGenta Matsuda


Genta Matsuda has been cast in the commercial for UHA Mikakuto’s popular candy, Ninja Meshi.
Apparently, he was chosen after talking on a variety show about how much he likes Ninja Meshi, and he shares that story in the “I Like It” version.
Meanwhile, in the “Fan” version, Matsuda dresses just like the ninja depicted on the Ninja Meshi package and mutters, “I’m just a fan,” which is pretty funny.
Both spots are full of humor, so be sure to watch them closely.
Compilation of candy commercials: from the latest to nostalgic ones (171–180)
Akagi Nyugyo Gatsun to Mikan / Gatsun to Apple Pie / Gatsun, the Refreshing Club: “What will you discover?” editionEgashira 2:50

A commercial featuring Egashira 2:50, who was chosen as the face of the campaign because of his love for “Gatsun, to Mikan.” In this “What will you discover?” version, in addition to “Gatsun, to Mikan,” the new product “Gatsun, to Apple Pie” is also introduced.
Egashira’s thought-provoking message leaves a strong impression, and it’s the kind of ad that grabs your attention the moment it comes on.
Morinaga Milk Industry MOW: ‘Ready for MOW? Ready!’Yumi Kawai

Here’s a commercial introducing the best time to eat Morinaga’s MOW ice cream.
They say it’s just right when the vanilla has melted a little, and Yumi Kawai is memorably shown scooping and eating the MOW while saying, “MOW, is it ready? MOW, it’s ready.” I’m sure many people thought they’d like to try that perfect timing the next time they have MOW!
Meiji Oligosaccharide Milk Chocolate “Worried About Your Stomach” VersionKanji Ishimaru

This is a commercial for oligosaccharide milk chocolate that empathizes with the dilemma of wanting to eat chocolate while worrying about your waistline.
In it, Mr.
Kanji Ishimaru plays “Professor Choco,” who provides answers to this concern, and the changes in his facial expressions and movements emphasize a comedic tone.
The video’s bright atmosphere also conveys a positive message that the product is easy to incorporate into everyday life.
Meiji Chocolate Kouka: “Even Before Chocolate-sensei Says ‘Itadakimasu’”Kanji Ishimaru

This is a commercial for Chocolate Kouka featuring Kanji Ishimaru as a character called Dr.
Choco.
It promotes the product as being rich in dietary fiber and cocoa polyphenols, and recommends eating it before meals.
However, when Dr.
Choco suddenly appears in the middle of a family gathering, everyone in the family gives him a suspicious look and asks, “Who are you?”, creating an indescribably surreal atmosphere.
Meiji Chocolate Effect: “The Return of Professor Choco” EditionKanji Ishimaru

A comical piece featuring Kanji Ishimaru as Mr.
Chocolate.
In response to the parrot’s question, “What’s the deciding factor when choosing high-cacao chocolate?”, his deadpan PR pitch—“The amount of cocoa polyphenols.
Amount, amount, amount.”—is hilarious for its utter lack of guile.
I’m also impressed by the perfect timing of the parrot’s punchy interjections that fuel the laughs!


