Whose Song Is It? UNIQLO Commercial Music: A Roundup of Popular Ad Songs
Under the keywords “Life” and “Wear,” UNIQLO proposes clothing that fits seamlessly into our daily lives.
It used to have the image of affordable, everyday wear, but lately it’s been gaining strong support from fashion-conscious young people as well.
You often see UNIQLO commercials on TV, and their clean, simple direction is striking, isn’t it?
The songs used in the commercials also often become a hot topic.
In this article, we’ll introduce all the tracks that have been used in UNIQLO commercials so far.
You might find that song you heard in a commercial and were curious about.
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Whose Song Is It? UNIQLO Commercial Music: A Roundup of Popular Commercial Songs (71–80)
Original songInaizumi Rin
The CM song for Uniqlo’s 2020 fleece commercial, “A Different Winter From Last Year.” In various scenes, people of all kinds—families, couples, parents and children, and siblings—are wearing fleeces.
This CM song, which perfectly suits the warm image of fleece, is an original track created specifically for this commercial.
It’s a humming-based song that soothes you and makes warm clothing and human connections feel even closer during the cold winter.
Its understated presence that doesn’t distract from the commercial is nice, too.
Hymn to LoveKoshiji Fubuki
This commercial suggests taking advantage of the UNIQLO Thanksgiving Sale to refresh your wardrobe—and your mood.
The bright expressions of Haruka Ayase and Saki Suzuki clearly evoke the connection between new clothes and a refreshed, sunny feeling.
Another highlight is the hummed cover of Fubuki Koshiji’s song “Hymne à l’amour,” which adds a relaxed atmosphere.
Original songTobinai Masahiro
This is the UNIQLO “Washable Pleats Collection” commercial titled “Chiffon Pleated Skirt-Pants,” featuring actress Mio Imada.
It has that fresh yet familiar image typical of UNIQLO, doesn’t it? The background song is an original piece created specifically for this commercial.
Composer Masahiro Tobinai wrote the music and also handled the arrangement.
It’s a gentle track that slips easily into your ears without losing that quintessential UNIQLO feel.
The bird sounds that come in like humming are also memorable.
Whose song is it? UNIQLO commercial music: A roundup of popular commercial songs (81–90)
Goodbye to youKuwata Keisuke
We’re introducing UNIQLO’s Ultra Light Down, which is perfect to bring along on trips during seasons when there’s just a slight chill in the air.
The light, easy feel is emphasized, and you can sense a real sense of relaxation from Haruka Ayase’s expression.
Enhancing the atmosphere of the commercial is Keisuke Kuwata’s “Kimi ni Sayonara o.” Released as a single in 2009, its lyrics convey the gentleness and wistfulness of a grown man.
The calm rhythm, the relaxed vibe, and that air of mature composure are also particularly striking.
A Hint of SpringJonathan Dreifuss
The song used in UNIQLO’s spring bottoms commercial is composed by Jonathan Dreyfus.
The people appearing in the ad are popular models such as Yuka Mannami and Kemio.
This product—and this song, which conveys a sense of maturity and nobility—makes those already smart and cool models look even cooler and more grown-up.
Listening to the song on its own, it seems like it would also suit a more subdued, adult-oriented commercial, but the contrast of using it in a spot featuring young models who are on their way to becoming adults is cool in its imbalance!
Come Get It BaePharrell Williams
The 2014 commercial song for UT, the T-shirts sold by Uniqlo, is “Come Get It Bae” by Pharrell Williams, who is hugely popular in Japan.
Pharrell himself even appears in the commercial.
The upbeat, lively melody perfectly matches the vibe of UT, which offers a wide range of designs—cute, funny, and collaborations with various characters.
It makes you feel like you want to start dancing the moment you put on a Uniqlo T-shirt!
Dear JohnSazan Ōrusutāzu
This is a UNIQLO cashmere product commercial themed around “things you should experience in life.” It presents events that enrich life, including both the good and the bad, and it’s a rather lovely ad, isn’t it? The background music is “Dear John” by Southern All Stars, from their 1984 album Let’s Go as Popular Stars.
The song is said to be a tribute to John Lennon of The Beatles.
