April 2025 Commercial Special: A thorough introduction from commercial storylines to trending songs

Suntory The Peel: Revenge of the Rind – “Debut” / “4/1 Teaser” / “On Stage” / “Joining the Crew”Yo Oizumi, Takumi Saito, Sosuke Ikematsu

The Peel: ‘The Revenge of the Peel — Arrival’ 15-second — Yo Oizumi, Takumi Saitoh, Sosuke Ikematsu — Suntory CM

The Peel “Revenge of the Peel 4/1 Teaser” 15s Yo Oizumi, Takumi Saitoh, Sosuke Ikematsu Suntory commercial

The Peel: 'The Peel Strikes Back – It's Our Turn' 15-second spot — Yo Oizumi, Takumi Saitoh, Sosuke Ikematsu — Suntory commercial

The Peel: ‘Revenge of the Rind – Joining the Crew’ 15 seconds — Yo Oizumi, Takumi Saitoh, Sosuke Ikematsu — Suntory commercial

This is a commercial introducing the deliciousness of The Peel, a lemon sour made with lemon peel.

Yo Oizumi passionately explains how the slightly bitter flavor from the lemon peel creates a mature, grown-up taste.

It’s true that sours highlighting juice are common, but ones that spotlight the peel are rare—so you can’t help but wonder what it tastes like! The BGM is James Brown’s “I Got You (I Feel Good).” Released in 1964, the song features irresistibly funky vocals.

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Hane Keisuke

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Kirin Beer Kirin Ichiban Shibori “Question for Mr. Tsutsumi” Version / “Question for Mr. Kaku” VersionShinichi Tsutsumi, Kento Kaku

Kirin Ichiban Shibori – Questions for Mr. Tsutsumi, 30 seconds

Kirin Ichiban Shibori - Questions for Mr. Kaku - 30 seconds

This is a commercial featuring interviews with Shinichi Tsutsumi and Kento Kaku about their feelings toward beer and Ichiban Shibori.

Both speak passionately with serious expressions, and those who feel the same way about beer will likely relate.

As the closing narration says, “Because you’re here, we can be more delicious,” it expresses gratitude for the continual support of many beer fans that has allowed the brand to keep evolving.

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Hane Keisuke

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Asahi Soft Drinks WILKINSON Tansan ‘Chosen for its kick.’Masaki Suda

Wilkinson Carbonated Water CM “Chosen for its kick.” 30-second version Masaki Suda

This commercial features Masaki Suda portraying people on-site while highlighting that Wilkinson has been a long-loved favorite even among professionals.

By clearly depicting the reasons it has been used for so long, the ad conveys the brand’s commitment and confidence.

The track that further accentuates this timeless confidence is Lenny Kravitz’s “Are You Gonna Go My Way.” The opening guitar riff is striking, and its sharp tone powerfully carries the energy across.

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kappamaki

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UHA Mikakuto Tokuno Milk 8.2 Dear our extra-rich selves: “Tokuno Milk” version / “Salt Milk” version / “Peach” versionME:I

UHA Mikakuto Extra Rich Milk 8.2: "Dear Our Extra-Rich Selves – Extra Rich Milk Edition"

UHA Mikakuto Extra Rich Milk 8.2: “Dear Our Extra-Rich Selves – Salted Milk Edition”

UHA Mikakuto Tokuno Milk 8.2 “Dear Our Extra-Rich Selves: Peach Edition”

These are three commercials introducing the product lineup of Milky-flavored candy, Tokuno Milk.

Each commercial features one of three varieties: original milk, salted milk, and peach milk.

Members of ME:I highlight the appeal of each flavor, likely sparking interest among many viewers.

The background music is ME:I’s song “Affogato.” As the title suggests—referring to the dessert affogato—it’s a sweet and cute track.

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Hane Keisuke

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Otsuka Pharmaceutical Pocari Sweat “You’re surely someone’s sun.” (version)Takeshi Haraguchi, Yuta

Pocari Sweat Commercial | “You Are Surely Someone’s Sun.” 30-Second Version

This commercial portrays Musashi Haraguchi and Yuta, who have supported each other since childhood as members of the dance unit Rampagers, while also conveying how Pocari Sweat has helped with hydration.

The scene where they face each other and deliver an intense performance is striking, and their smiling, sweat-soaked expressions convey a sense of bond.

The stylish visuals are accentuated by the track “99 Steps” by STUTS.

Both the sound and vocals evoke a sense of weightlessness, and the gentle tones add a refreshing feel.

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kappamaki

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