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Lovely commercial jingle

A compilation of detergent and fabric softener commercials, ranging from relatable to humorous presentations.

You probably find that you come across commercials for laundry detergents and fabric softeners more often than you’d expect.

Various manufacturers release a range of products, and there are plenty of commercials highlighting each one’s cleaning power and feel in use.

In this article, we’ll showcase a whole lineup of those detergent and fabric softener ads.

From spots featuring popular actors to ones with standout background music or buzzworthy humor and direction, these commercials are packed with highlights.

Take this opportunity to sit back and enjoy them.

Compilation of detergent and fabric softener commercials: from relatable to humorous (81–90)

Kao Attack ZERO “Fashion Show” EditionTori Matsuzaka, Masaki Suda, Kento Kaku, Shotaro Mamiya, Yosuke Sugino

KAO Attack ZERO Perfect Stick – Fashion Show Version, 30-second TV commercial

The Attack ZERO commercials are appealing for their fun plots featuring a star-studded cast, and I bet many people are fans.

In the new “Fashion Show” edition, as the title suggests, the cast walks the runway while highlighting stains and odors on clothing.

At the end, Tori Matsuzaka appears holding the Perfect Stick, introducing it as a solution that can clean everything up.

Just like the previous installment, the eye-catching direction remains a big draw.

P&G Lenor Aroma Jewel: “Somewhat Satisfied?” VersionHaruka Ayase

Lenor Aroma Jewel: "Somewhat Satisfied?" Version, 15 seconds

This is a promotional commercial for Lenor Aroma Jewel, which says that using it together with fabric softener during laundry spreads an even more delightful fragrance.

Haruka Ayase says she’s fairly satisfied with just fabric softener, but after discovering Aroma Jewel, she became captivated by the richness of its scent.

There are several fragrance variations available, making it a commercial that really makes you think, “I want to try it.”

Bus

Bold TV Commercial: 'Heart-Throbbing Laundry – Bath' Edition

It’s a commercial that feels like a scene straight out of a romance movie! That kind of love-at-first-sight moment on a bus is such a classic, isn’t it? It’s a wonderful ad that really conveys the detergent’s cleanliness and softness.

The child is adorable, too, giving the whole video a heartwarming feel.

It even makes you imagine what happens to these three afterward.

I think it’s a great commercial that also gets across the fluffy feel of the fabric softener!

Kao Biore u Kitchen Gel Hand Soap: “Off in One Go”

Kao Biore u Biore u Kitchen Gel Hand Soap - All-Off Edition TV Commercial

This is a commercial for Biore u Kitchen Gel Hand Soap, a hand soap for the kitchen.

The product’s features are introduced to a catchy melody, and many people probably found themselves listening all the way to the end.

What’s more, because it shows concrete use cases in the kitchen, I’m sure many viewers thought, “I want to try it!”

P&G Ariel Gel Ball 4D: ‘Cleaning Power Beyond Bleach’Ahn Mika

Ariel Gelball 4D - Cleaning Power Beyond Bleach, 15 seconds

The P&G Ariel Gel Ball 4D commercial, known for featuring Anmika, is crafted as a visual treat packed with clever tricks.

Take the product explanation scene, for example: by rendering the moment when clothes get stained in monochrome, it creates a striking contrast with the subsequent laundry scene.

This approach can also be seen as a considerate way to avoid showing viewers the messiness of stains.

There are plenty of other fun details hidden throughout—see if you can spot them all.

P&G Lenor Antibacterial Beads: “Shuzo’s on the Go” / “Quiz: Mold Prevention”Shuzo Matsuoka

In this Lenor commercial, Shuzo Matsuoka appears wearing an elephant trunk! In the “Shu-zo Goes Ele-phantastic” segment, he visits ordinary households to solve laundry troubles, and in the “Quizzo/Anti-Mold” segment, he takes on quizzes about Lenor, highlighting not only its deodorizing power but also its anti-mold effect for the washing machine drum.

Compilation of detergent and fabric softener commercials: from relatable to humorous (91–100)

P&G Lenor Super Deodorant “Shuzo Appears” VersionShuzo Matsuoka, Haruna Kinami

Lenor Extra Deodorizing: “Shūzō Appears” Version, 15-second TV Commercial

Shuzo Matsuoka appears as “Shu-Zo,” with an elephant-like trunk.

He detects kids’ sweaty odors and the smell of laundry dried indoors with his long nose.

Hearing the voice of Haruka Kinami, who plays the wife troubled by clothing odors, he passionately shouts, “Don’t give up!” and introduces Lenor.

With the odors gone and a fresh feeling in the air, the whole Shu-Zo family looks happy.