Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.
Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
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- Rakuten Mobile commercial. Popular actresses and comedians are appearing in it.
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Commercials for mobile phones and smartphones. A compilation of commercials for new models and carriers (101–110)
SoftBank stock: “If you’re going to invest in stocks, it would be a waste to miss this.” (Commercial: ‘Don’t Miss Out’ version)

This commercial introduces the current state of SoftBank’s stock and promotes it as a good choice for people interested in investing.
It presents detailed stock data and clearly conveys how accessible it is and how stable it can be afterward.
While SoftBank is strongly associated with telecommunications, the ad also highlights other sectors the company is involved in, suggesting its potential for corporate growth.
It emphasizes how the stock is popular among young people and how many investors continue to hold it, showing the different ways it’s well-regarded.
Google Pixel 10 Pro “Dress Design” / “My Voice Interpreter”Ayami Nakajo


This is a commercial that showcases how the Google Pixel 10 Pro enriches everyday life, as seen through Ayami Nakajo using the device.
It portrays how various aspects become smoothly more fulfilling with AI—like trying her hand at dress design and translating phone audio in real time.
It conveys the sense that communication becomes more fulfilling than before, with features that help consolidate opinions and enable smooth exchanges of words.
Google Pixel 10 Pro ‘My Voice Interpreter’ editionAyami Nakajo

This commercial showcases the excellent features of the Google Pixel 10 Pro by showing Ayami Nakajo using it.
The scene depicted here is a phone call with a florist in the UK, introducing a feature that interprets the call audio in real time.
It shows how smooth communication is possible even with people far away who speak different languages, letting you feel the evolution of technology.
The content also conveys Google Pixel’s desire to support people’s smiles through technology.
au Value Link Money Activity 2: The ‘Emperor-Style Money Activities’ EditionTakao Osawa

This is a commercial introducing money-saving techniques by the Heavenly Emperor played by Takao Osawa.
Although they’re called money-saving techniques, every one of them boils down to “wait,” and the ad highlights how easy it is to earn rewards by using the au PAY Card.
Osawa’s confident expression leaves a strong impression, making it a commercial that sticks in your memory after just one viewing.
au Value Link Plan “Emperor of Heaven’s Appraisal” EditionTakao Osawa, Shota Matsuda, Kasumi Arimura, Kenta Kiritani, Gaku Hamada

In the rhymingly titled “Emperor’s Appraisal” segment, this commercial depicts the Heavenly Emperor appraising a painting that Momo-chan says she received from Raku-chan.
He declares the work to be “5 Value,” signaling its high worth while also introducing the five money-saving benefits of the Value Link Plan.
At the end of the ad, it’s revealed that Raku-chan is actually Sharaku, but Ura-chan seems clueless, asking, “Who’s Sharaku?” It’s a memorable commercial packed with chuckle-worthy moments right to the end.
Commercials for mobile phones and smartphones. A roundup of commercials for new models and carriers (111–120)
au Netflix “Dadaaan” VersionHonoka Matsumoto

It’s a commercial introducing that with au you can watch Netflix at no extra charge, and the execution is brimming with creativity.
Honoka Matsumoto is cooking, and when she’s about to set a pot in the sink, it slips from her hand and falls.
Intrigued by the sound, she intentionally drops the pot a few more times.
The reason is that the sound of the pot dropping sounds just like Netflix’s sonic logo.
Immediately afterward, she heads to an au shop, where we see her signing up for a smartphone plan.
It’s a striking commercial told from an unexpected perspective.
au Value Link Plan Value Folktales: “au Starlink Direct” version / “au 5G Fast Lanel” version / “Subscription Plus Points & Netflix CP” version / “U18 Value Plan” versionTakao Osawa




This is a memorable series of commercials that presents famous folktales like “The Tale of the Bamboo Cutter,” “Kasa Jizo,” “The Grateful Crane,” and “The Giant Turnip” in kamishibai (paper theater) form, then segues into introducing au’s value-priced plans.
The storyteller is the Celestial Emperor, played by Takao Osawa.
Folktales usually end with the phrase “and they lived happily ever after,” but in these commercials it’s changed to “worth it, worth it,” a pun that ties into the Value Link Plan.
The stories are universally known, but the way they’re somewhat forcefully rearranged is amusing, resulting in content that makes you chuckle.


