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Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.

Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.

In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.

In this article, we’ll showcase a wide range of commercials related to smartphones all at once!

Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.

Commercials for mobile phones and smartphones. A roundup of commercials for new models and carriers (111–120)

Rakuten Mobile: “Get the latest iPhone 17 Pro with Rakuten Mobile” edition

[Rakuten Mobile] Get the latest iPhone 17 Pro with Rakuten Mobile

Rakuten Mobile is promoting the arrival of the iPhone 17 Pro with this commercial, introducing the features of the latest model.

The content mainly highlights the camera capabilities, and it also conveys that with Rakuten Mobile’s plans, you can use it at a great value.

The large on-screen text is another key element, and the overall momentum conveys both the high performance of the latest device and the excitement of being able to use it.

Samsung Galaxy Z Fold7 Voices of Galaxy ‘Yu Yamada’ EditionYamada Yu

Voices of Galaxy Yū Yamada Edition (30-second ver.) | Galaxy Z Fold7 | Samsung

This commercial promotes the evolution and appeal of Galaxy through an interview with Yu Yamada, who has been a long-time Galaxy user.

Here, the focus is on the Galaxy Z Fold7, highlighting how the larger screen makes it easier to use, which she conveys with a smile.

As she talks about when she first heard about the foldable appearing, it also expresses the excitement of continuous innovation.

Samsung Voices of Galaxy: Galaxy Z Flip7 “Rika Adachi” Edition / Galaxy Watch8 “Rika Adachi” EditionRika Adachi

In the commercial for the Voices of Galaxy series, where celebrities who use Galaxy share their impressions and what they like about it, Rika Adachi appears this time.

She talks about the Galaxy Z Flip7 and the Galaxy Watch8, giving a clear introduction to their looks and functionality that will definitely make you think, “I want one!” Because it’s told like a personal experience, the product introduction feels more real and just sinks right in.

Rakuten Mobile: “Connecting Japan and the world.” (Campaign)

"Rakuten Mobile: Connecting Japan and the world."

This commercial showcases Rakuten Mobile’s journey to date, its efforts to enhance network quality, and its continued pursuit of new challenges to realize the communications services of the future.

Watching this ad will surely boost your confidence in Rakuten Mobile.

It concisely presents where Rakuten Mobile has been, where it’s headed, and what it’s doing right now.

Rakuten Mobile: “Connecting Japan and the world.” (Campaign)

"Rakuten Mobile: Connecting Japan and the world."

This commercial showcases Rakuten Mobile’s journey to date, its efforts to enhance network quality, and its continued pursuit of new challenges to realize the communications services of the future.

Watching this ad will surely boost your confidence in Rakuten Mobile.

It concisely presents where Rakuten Mobile has been, where it’s headed, and what it’s doing right now.

au “Connected Song: No. 1” VersionKasumi Arimura

WEB | “Connected Song, No. 1” Version — World’s No. 1 Rating

This commercial promotes how au’s network is easy to connect to anytime, anywhere.

Set to upbeat music, it highlights efforts to improve coverage across city streets, the setup of relay stations at event venues, rapid response during disasters, and even connectivity in areas without regular signals by leveraging Starlink.

It clearly shows their focus on continually providing a reliable connection.

The beautiful visuals, snappy pacing, and Kasumi Arimura’s refreshing expressions are also highly memorable.

motorola razr 60 “Goodbye, Traffic Jam” VersionRen Meguro

motorola razr 60 'Goodbye Traffic' 30-second version

This commercial promotes the appeal of the motorola razr 60, a foldable smartphone that balances convenience and functional beauty, by showing how to spend time in traffic.

In the story, Ren Meguro asks an AI to play music perfectly suited to the moment, illustrating how even boring moments can become fulfilling.

By showcasing various use cases unique to a foldable phone, it also heightens expectations for how comfortable it is to use.