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Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.

Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.

In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.

In this article, we’ll showcase a wide range of commercials related to smartphones all at once!

Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.

Mobile and smartphone commercials: A roundup of ads for new models and carriers (131–140)

Google Pixel 10 “Together in the Shot” / “Magic Suggest”

This is a commercial introducing the convenient features included in the Pixel 10 series.

In the “Group Shot” segment, it highlights how you can combine two photos taken separately into a seamless composite so everyone can be in the picture.

In the “Magic Suggest” segment, it showcases a feature that uses AI to propose reply messages tailored to the situation at hand.

By presenting concrete use cases, the convenience of the Pixel 10 series really comes through.

Google Pixel 10 “Introducing the new Vanilla”

Google Pixel 10 | New vanilla arrives

This commercial portrays how smartphones are indispensable in our daily lives while also expressing the new experiences enabled by a new smartphone.

Set in a unique world where smartphones look like soft-serve ice cream, it conveys the sense that all smartphones seem indistinguishable through surreal visuals of people operating ice-cream-like phones.

Then, the Google Pixel 10 appears in the form of a smartphone, communicating that it enables experiences unlike any phones before.

Samsung Galaxy S25 Ultra Voices of Galaxy ‘Ryuji’ Edition / ‘Noritake Kinashi’ Edition

This commercial features cooking expert Ryuji and Noritake Kinashi each using a Galaxy.

Ryuji uses the S25 Ultra and passionately talks about how he uses it for work and what aspects he finds convenient.

Meanwhile, Kinashi has the Z Flip7, showing its convenience to his friends and fully enjoying the device—taking photos together and making the most of its unique features.

With two well-known figures presenting the devices’ appeal in an unpretentious way, the CM comes across as trustworthy.

Y!mobile “Waimoba Tongue Twister: Super-Red-Hot New Plan Debut” / “Household Budget Review Operation”Mana Ashida, Tetsurou Degawa, Eiko Koike

This commercial promotes how great a value Y!mobile’s new pricing plan is by showcasing a family, featuring Mana Ashida.

In the scene where they try a tongue twister, they use phrases that list special features and surprises to playfully convey the savings.

In the scene where they review the household budget, it shows that even after cutting various expenses, the plan remains affordable.

The family’s interactions and the expressions they show highlight a comedic tone throughout.

Google Pixel 10 Gemini Live: Sunglasses / Picking Vegetables / Weather

This is a commercial introducing the various AI features built into the Pixel 10 series.

It shows people using it more conveniently than ever, not only interacting via text but also solving questions based on what the camera sees and asking about tomorrow’s weather.

It plays the role of a personal assistant, and many viewers likely imagined how they would use it themselves in similar situations.

Panasonic VIERA VIERA Keitai NTT Docomo “Drawable Elephant” EditionHARU

Nice commercial. Panasonic VIERA P-06B. Haru Bando. “The Drawable Elephant” version.

This commercial expresses the features of Panasonic’s VIERA phone, the P-06B, through a unique, imaginative world.

In a comedic setup where HARU films an elephant drawing pictures, it highlights the camera’s quality, editing functions, and waterproofing.

The music that further accentuates the fun atmosphere of the visuals is Ai Otsuka’s “Action 10.5.” Its distinctive digital sound, layered with her light, airy vocals, creates a unique sense of weightless futurism.

docomo “ahamo increases to 30GB” version / “ahamo 20GB → 30GB” versionNana Mori, Fuju Kamio

“Ahamo is now 30GB” version, 15 seconds

This is a commercial announcing the increased data allowance for Docomo’s plan, ahamo.

The ad features Nana Mori and Fuju Kamio, who are familiar faces from previous ahamo commercials, highlighting that while the price remains the same, the data has been bumped up to 30GB.

Many viewers probably found themselves thinking “Totally!” when they heard the line, “Isn’t ahamo just the best choice already?” The background music is again YOASOBI’s ‘Sangenshoku,’ as in earlier commercials.

The song is based on the story ‘RGB,’ about childhood friends who reunite as adults, and its lyrics—about how even after time apart, a reunion can bring you back to how things were—are sure to resonate with many.

It’s an upbeat, easy-to-listen-to track.