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Lovely commercial jingle

Summary of au commercials: the appeal lies in a serialized series of friendly, relatable ads.

You often see commercials from au, one of Japan’s major mobile carriers, when watching TV or online videos, don’t you?

Among them, many people look forward to the series-style ads like the Santaro (Three Taro) series and the “Awareness Too High! Takasugi-kun” series.

In this article, we’ll introduce a comprehensive roundup of au commercials to date, including those series ads!

We’ll cover everything from entertaining, story-driven spots to moving, emotional commercials, as well as the songs featured in them.

If there’s a particular ad you’ve been curious about, be sure to check it out.

Summary of au commercials. The charm lies in the serialized, friendly ads (91–100).

docomo “Smart Parent-Child Game Run” / “Ticket Gate Dash” / “Smart Treadmill Run” / “Smart Commemorative Photo Run”

Titled “Family Smart Race,” this series of commercials from Docomo showcases the convenience of smart devices like tablets, smartwatches, and wireless earbuds.

In each ad, the Suzuki family—adept at using smart devices—competes against the Sato family, who only have a smartphone.

The Suzukis win every match, but the Satos still look like they’re having fun, which is quite heartwarming.

The background music is an arrangement of ‘Infernal Galop’ (commonly known as ‘Offenbach’s Can-Can’), a staple at school sports days.

Google: “Google Pixel 9 Pro, now available in two sizes” / “Google Pixel 9 Pro Fold, now available” / “Google Pixel 9, now available” / “Google Pixel 9 Pro Design”

This commercial introduces the various features of the Google Pixel 9 Pro by showing them in action.

The AI capabilities are particularly striking, depicting AI-powered photo editing and Gemini helping to resolve problems.

Enhancing the ad’s stylish vibe is the track “Can’t Stop Looking At It (feat.

Daisha McBride).” Its powerful, resonant rhythm and layered percussion create an impressive sound, and the addition of light, agile vocals brings a brightness and stylish feel that evokes South America.

Samsung Galaxy S24 Ultra “Circle to Search: Find What You See” / “Clear, Even in the Dark and from Afar” / “Capture Every Detail with 5x Optical Zoom” / “Even Better Results with the AI Camera” / “One-Tap Slow-Motion Video Playback”

This is a series of commercials introducing the AI-powered features of the Galaxy S24 Ultra.

The ads clearly highlight unprecedented capabilities, such as being able to search just by drawing a circle around an object on-screen and offering outstanding still photo and video shooting functions.

The background music features “Vissi d’arte, vissi d’amore” from Giacomo Puccini’s opera Tosca, with vocals by Maria Callas, whose beautiful high tones are truly breathtaking.