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Beer commercials. A roundup introducing beer commercials from various brands all at once!

When you go to the alcohol section at convenience stores and supermarkets, you’ll see a wide variety of beers from different manufacturers! New products are released frequently, and it’s not uncommon to see new commercials each time.

In this article, we’ll showcase a whole lineup of beer commercials from various brands all at once! The styles vary: some focus on the brewing process, some tell stories that highlight the enjoyment of beer, and others pick up on tasting impressions.

No matter which commercial you watch, if you’re a beer lover, you’ll probably think, “I want to try that…!” Take this opportunity to enjoy watching them.

Beer commercials. A comprehensive showcase of beer commercials from various companies! (161–170)

Kirin Beer New Beer “The Name’s a Secret: Mr. Uchimura” Version

New beer — the name is a secret — Mr. Uchimura — 15 seconds

Teruyoshi Uchimura of the comedy duo Ucchan Nanchan is drinking KIRIN’s new beer.

It looks like the new name is written in the background, but Mio Imada, who serves as the narrator, stops him from saying it.

Their exchange—Uchimura insisting, “Just one character…” and Imada firmly replying, “No”—is quite charming.

The commercial features a bossa nova-style arrangement of THE BOOM’s 1995 hit ‘Kaze ni Naritai’ (I Want to Be the Wind).

The breezy, refreshing song is perfect for a spring ad!

Kirin Beer Harekaze “Thank You” Version / “Reputation of Uchimura’s Younger Sister” Version / “Reputation Around Us” Version / “Reputation of the Taste” VersionTeruyoshi Uchimura, Yuki Amami, Ren Meguro

This commercial not only shows Mitsuyoshi Uchimura, Yuki Amami, and Ren Meguro enjoying Kirin Beer’s Harekaze, but also highlights the beer’s appeal through the positive buzz around them.

By conveying not just each person’s sense of how good it tastes but also the reactions of those around them, it feels like it resonates with a wide range of audiences.

Combined with the gently arranged “Kaze ni Naritai” playing in the background, the spot clearly communicates a fresh, gentle flavor.

Beer commercials. A comprehensive showcase of beer ads from various companies! (171–180)

Kirin Beer Harekaze: “Everyone’s Impressions” / “Meguro-kun Tried It for the First Time” / “Uchimura-san, Whose Family Runs a Liquor Store” / “Imada-san Tried It for the First Time”Teruyoshi Uchimura, Yuki Amami, Mio Imada, Ren Meguro

The commercial series for Kirin Beer’s new and proudly crafted Harekaze.

It showcases the expressions and impressions of Teruyoshi Uchimura, Yuki Amami, Mio Imada, and Ren Meguro as they each taste Harekaze for the first time! The BGM that energizes the ad is an arranged version of THE BOOM’s hit song “Kaze ni Naritai.” The light samba rhythm fits this commercial perfectly!

Kirin Beer Harekaze “The name is Harekaze” versionTeruyoshi Uchimura, Yuki Amami, Mio Imada, Ren Meguro

Harekaze. The name is Harekaze. 30 seconds.

A new commercial for Harekaze, the beer being released by Kirin.

Uchimura and the other cast members each showcase the deliciousness of Harekaze in their own style, and plenty of beer fans are surely imagining how it tastes! The BGM features THE BOOM’s signature song, “Kaze ni Naritai,” arranged with a refreshing vibe that perfectly matches the visuals of the CM.

Kirin Beer Harekaze: “Ideal Timing” / “Fireworks ACTION” / “The Particular Pouring Method” / “Summer Greetings: Ms. Imada” / “Summer Greetings: Ms. Amami”Teruyoshi Uchimura, Yuki Amami, Mio Imada, Ren Meguro

These are Sunny Breeze commercials for the summer of 2024.

In each spot, the cast members speak passionately on their respective themes, as if answering interview questions.

The appeal lies in the summery touches—such as the cast wearing yukata and the sound of cicadas—that enhance the seasonal atmosphere.

Asahi Beer: Asahi Draft Beer “Maruefu – New Mellow Draft Beer Debut” Version

Maruefu TV commercial: “Maruefu New Smooth Draft Beer Debuts” 15-second version

This is a commercial promoting Maruefu’s renewal as the new Mellow Draft Beer, highlighting that while it’s becoming new, it retains its best qualities.

Because the visuals are simple—showing Maruefu against the setting sun—it really conveys the message: first, have a drink and see for yourself.

The song that further underscores Maruefu’s commitment to supporting relaxation is Mariya Takeuchi’s “Genki wo Dashite.” With its gentle sound and vocals, the track leaves a strong impression, supporting the hearts of those who are doing their best and giving them the strength to keep moving forward at a calm, steady pace.

Kirin SPRING VALLEY Silk Ale ‘Dawn’ VersionSayuri Yoshinaga

KIRIN Spring Valley Silk Ale <White> TV Commercial “Dawn Teaser” Version 15 Seconds

Billy Joel’s “Piano Man,” released in 1973 and included on several albums, is one of his signature songs.

The fact that “Piano Man” is also known as a nickname for Billy Joel shows just how big a hit the song was.

As the title suggests, the piano takes center stage, and when his soaring vocals layer over it, the result is a moving atmosphere.

In Japan, it was used in a commercial for Kirin’s Spring Valley Silk Ale, where the pairing with the song further emphasizes the emotional impact.