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Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.

Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.

In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.

In this article, we’ll showcase a wide range of commercials related to smartphones all at once!

Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.

Mobile and smartphone commercials. A roundup of commercials for new models and carriers (151–160)

Samsung Galaxy Z Flip7 Galaxy AI “Now Brief” / “Small and Smart”

Here is a commercial that highlights how Samsung’s device is small enough to fit in a jeans pocket yet also includes AI, making it part of everyday life.

By depicting the daily life of an ordinary young person who owns a dog, the product feels more relatable, doesn’t it?

Samsung Galaxy Z Fold7: ‘Open up your own world’ EditionRyo Narita

Ryo Narita x Hirakou, My Own World | Galaxy Z Fold7 | Samsung

This commercial depicts how the AI built into the Galaxy Z Fold7 can be used.

While waiting for a friend at a café, Ryo Narita spots them outside the window and takes a photo with the Galaxy Z Fold7.

He then uses AI features to remove surrounding people from the shot and even generates realistic sea creatures from a hand-drawn sketch.

By combining these elements, he creates a striking image.

The entire process is impressively smooth, showcasing creative, limitless possibilities.

It’s the kind of ad that makes you want to try the Galaxy Z Fold7 yourself just by watching it.

Samsung Galaxy Z Fold7: ‘Open up your own world’ EditionRyo Narita

Ryo Narita x Hirakou, My Own World | Galaxy Z Fold7 | Samsung

This commercial depicts how the AI built into the Galaxy Z Fold7 can be used.

While waiting for a friend at a café, Ryo Narita spots them outside the window and takes a photo with the Galaxy Z Fold7.

He then uses AI features to remove surrounding people from the shot and even generates realistic sea creatures from a hand-drawn sketch.

By combining these elements, he creates a striking image.

The entire process is impressively smooth, showcasing creative, limitless possibilities.

It’s the kind of ad that makes you want to try the Galaxy Z Fold7 yourself just by watching it.

Rakuten Mobile Strongest 5G: “Watch Sō Takei’s ‘steady’ throw!” / Rakuten Strongest Plan: “Unlimited data and calls at the lowest price”So Takai, Shingo Fujimori

This commercial promotes the strengths of Rakuten Mobile.

In the first version featuring Sosuke Takei, it leverages his athletic abilities: he appears to be playing darts, but ends up increasing 5G base stations in an unexpected way.

The other version has Shingo Fujimori explaining how affordable Rakuten Mobile is.

Rakuten Mobile Strongest 5G: “Watch Sō Takei’s ‘steady’ throw!” / Rakuten Strongest Plan: “Unlimited data and calls at the lowest price”So Takai, Shingo Fujimori

This commercial promotes the strengths of Rakuten Mobile.

In the first version featuring Sosuke Takei, it leverages his athletic abilities: he appears to be playing darts, but ends up increasing 5G base stations in an unexpected way.

The other version has Shingo Fujimori explaining how affordable Rakuten Mobile is.

docomo ahamo with cosmosy “Dance” Version / “Selfie Vlog” Version

This is a commercial where the girl group cosmosy introduces ahamo, a pricing plan offered by Docomo.

The members transform from their usual look into colorful outfits and chat happily about how this plan has helped them.

Over the cheerful visuals plays cosmosy’s track “Baby Don’t Cry = Breaking The Love.” Its strong, pounding beat creates a cool vibe, and because the rhythm is so palpable, the vocals also feel danceable.

It’s also notable that the song incorporates classical phrases—an inventive touch that adds a sense of grandeur to its stylish sound.

Commercials for mobile phones and smartphones. A roundup of commercials for new models and carriers (161–170).

Apple iPhone 16 Apple Intelligence “Cleanup” Version

Apple Intelligence | Clean Up | iPhone 16

This commercial highlights the photo editing features within Apple Intelligence, emphasizing how easily you can transform a photo into your ideal image.

It shows editing a cat that appeared in a shot taken indoors—demonstrating that you can simply circle it and remove it effortlessly.

You can clearly sense technological progress in how it removes unwanted elements from photos without creating any sense of incongruity.

By also depicting how this can be used, the ad seems to showcase the potential of this new technology.