Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.
Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
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Commercials for mobile phones and smartphones. A roundup of commercials for new models and carriers (161–170).
au “Connecting Song: Starlink 2” VersionKasumi Arimura
This is a commercial introducing au’s Starlink, which enables communication over a much wider area by connecting satellites and smartphones.
It depicts the surprising capability of getting a signal as long as you can see the sky—even deep in the mountains where reception was previously unavailable.
With Kasumi Arimura and others smiling as they use Starlink, the ad also conveys a sense of reassurance that the signal will reach.
The structure of everyone layering their singing voices gives the impression of conveying the potential of technology for the future and a bright sense of hope.
au Too High-minded! Mr. Takasugi: ‘Genmoji Research’ EditionRyunosuke Kamiki, Nanase Nishino, Honoka Matsumoto
Among the various features of Apple Intelligence, this commercial spot focuses on the evolution of emojis that we use every day.
It portrays Takasugi, played by Ryunosuke Kamiki, and his friends creating new emojis as part of their “Genmoji research.” Along with showcasing the novelty of the feature, the expressions of the teacher and students convey that it’s something that adds fun and color to everyday life.
The song used in the video is “Ellen’s Song No.
3,” a grand piece notable for its beautiful overlapping vocals.
Samsung “Shooting Fireworks with the Galaxy S25 Ultra”
This commercial presents how the Galaxy S25 Ultra lets you capture photos more beautifully, speaking to viewers about how it makes memories stand out.
The main theme here is summer fireworks, showcasing the phone’s ability to shoot beautifully even at night—a situation often considered difficult.
Not only do the photos look great, but the people taking them are smiling too, conveying how vivid images can support and enhance happy memories.
Y!mobile Y!mo High School “BIG Y!” EpisodeJO1, Futenyan, Kanji Furutachi
This commercial introduces how great a deal Y!mobile’s student discount is and appeals to the idea that it adds fun to everyday life.
JO1 performs a dance in school uniforms, and their sharp moves and expressions convey the excitement of using it affordably.
The song that further amplifies the dynamism depicted in the visuals is JO1’s rendition of “Y.M.C.A.” With a glamorous sound that pays homage to the Village People’s original and layered with cheerful vocals, it creates a positive atmosphere.
motorola edge 60 pro “Google Gemini and a Makeover”Ren Meguro
This is a promotional commercial for the motorola edge 60 pro, a smartphone equipped with Google’s AI assistant, Gemini.
Ren Meguro asks Gemini for ideas to redecorate his room.
As he keeps sharing his vision with Gemini, an original, striking room design comes together.
Meguro then looks slightly regretful, asking, “Did I overdo it…?”—but it shows just how powerfully Gemini can support our creativity.
Samsung Galaxy S25 Ultra Meets YOASOBI Story of a street singer
This commercial introduces the Galaxy S25 Ultra’s shooting features through the story of a girl devoted to practicing her music.
The protagonist is a girl who admires YOASOBI and performs, and the ad depicts how, using the Audio Eraser feature, she creates a better video that’s well-received by those around her.
The song that mirrors the girl’s hard work is YOASOBI’s “On Stage.” With its driving sound and radiant vocals, it conveys a positive energy that propels you toward the future, doesn’t it?
Samsung “Protecting Privacy with the Galaxy S25 Series”
This commercial for the Galaxy S25 series highlights that it thoroughly protects privacy, which has become increasingly important.
It conveys that even security—which can seem complicated—is reliably managed if you just leave it to the device, giving you peace of mind, all depicted with dynamic visuals.
By incorporating on-screen operation sequences, it emphasizes a sense of ease and reassurance.