A roundup of Suntory commercials: ads for popular beverages like BOSS and Kinmugi.
When you think of Suntory, you think of a manufacturer that handles a wide range of beverages—soft drinks like coffee, tea, and juice, as well as alcoholic drinks like beer and whisky.
Besides BOSS and Kinmugi, there are many products you’ve probably tried at least once, such as Iyemon, Natchan, The Premium Malt’s, and Horoyoi.
With so many well-known products, Suntory’s TV commercials are aired frequently, too.
In this article, we’ll introduce a comprehensive lineup of Suntory commercials, both old and new.
Recently, there have been many commercials with captivating and humorous storytelling, so take this opportunity to enjoy them at your leisure.
- [I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
- A collection of Suntory BOSS commercials. The humorous direction is part of the appeal.
- Beer commercials. A roundup introducing beer commercials from various brands all at once!
- A compilation of commercials featuring Takeru Satoh. A collection of cool and funny commercials.
- Commercials by Coca-Cola Japan: A collection of ads for popular products like Coke and I LOHAS.
- A roundup of commercials featuring enka singers—from ones where you can hear their singing to fun and quirky spots.
- Pepsi commercials roundup. Introducing Suntory’s Pepsi series commercials!
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Including Sapporo Ichiban] A compilation of Sanyo Foods commercials
- “Don’t Round Off” – Sapporo Beer Commercial. A compilation of beer and chuhai commercials.
- Compilation of CHOYA commercials. Commercials for CHOYA, which makes umeshu (plum wine) and more.
- A compilation of commercials featuring Sairi Ito—humorous and friendly ads.
- A roundup of Kirin Ichiban Shibori commercials. Be sure to check out the diverse cast of performers!
Summary of Suntory commercials: Popular beverage ads like BOSS and Kin-Mugi (111–120)
Suntory SUNTORY WORLD WHISKY Ao “Somewhere in the world.” VersionRyuhei Matsuda, Shizuka Ishibashi
Shizuka Ishibashi is waiting at the ocean-view bar of Jetwing Lighthouse, a hotel in Sri Lanka.
Ryûhei Matsuda shows up a little late, and the two of them enjoy a pleasant time together with highballs in hand.
It gives off such a sophisticated, grown-up vibe—you can’t help but admire it.
At the end of the commercial, the message ‘It’s not that simple’ appears, making you curious about what kind of flavor the whiskey has.
Suntory Umeshu [Umeshu Aged at the Yamazaki Distillery Blend] Superior “Umeshu from the Yamazaki Distillery?” EditionKeigo Oka
This is a commercial for plum liqueur made at the Yamazaki Distillery, which is famous as a whisky distillery.
The product, which uses whisky as an ingredient, is promoted as having a rich, deep flavor derived from the whisky.
The calm narration combined with the cool visuals creates a refined, adult-oriented feel.
By the way, the piano BGM that plays a major role in setting the mood was composed as an original piece specifically for this commercial.
Suntory The Peel: Revenge of the Rind – “Debut” / “4/1 Teaser” / “On Stage” / “Joining the Crew”Yo Oizumi, Takumi Saito, Sosuke Ikematsu
This is a commercial introducing the deliciousness of The Peel, a lemon sour made with lemon peel.
Yo Oizumi passionately explains how the slightly bitter flavor from the lemon peel creates a mature, grown-up taste.
It’s true that sours highlighting juice are common, but ones that spotlight the peel are rare—so you can’t help but wonder what it tastes like! The BGM is James Brown’s “I Got You (I Feel Good).” Released in 1964, the song features irresistibly funky vocals.
Suntory Green Tea Iyemon: “Pride of the Tea Master” EditionMasahiro Motoki, Mei Nagano
This commercial conveys Suntory’s desire to make truly delicious tea with Iemon, expressed through the earnest expressions of Mei Nagano and Masahiro Motoki.
True to its title, “Pride of the Tea Masters,” the film powerfully speaks to the dedication and pride that go into crafting great tea, set against refreshing visuals with winds sweeping through.
The music that captures both this freshness and strength is Joe Hisaishi’s “Oriental Wind.” While the piece is often paired with a powerful orchestra, when played on piano alone, its lightness and breezy atmosphere stand out even more.
Suntory BOSS Alien Jones ‘Sekigahara’ EditionTommy Lee Jones, Tamori, Mansai Nomura, Taka and Toshi
A commercial depicting the Battle of Sekigahara, with Tamori playing Tokugawa Ieyasu and Mansai Nomura playing Ishida Mitsunari.
Tommy Lee Jones and the comedy duo Taka and Toshi appear as foot soldiers, portraying the harsh realities of the battlefield with a touch of humor.
It concludes, as always, with a message honoring those working on the front lines.
Suntory BOSS Alien Jones ‘Detective: Taiyo ni Hoero’ VersionTommy Lee Jones, Raita Ryu, Akira Onodera, Hiroshi Katsuno, Ryo Kinomoto, Yutaro
This is a collaboration commercial with the quintessential Showa-era detective drama “Taiyo ni Hoero.” Original cast members such as Raita Ryu, Akira Onodera, Hiroshi Katsuno, and Ryo Kinomoto all appear, and Tommy Lee Jones shows up as a rookie detective at the Nanamagari Police Station.
The Boss, originally played by Yujiro Ishihara, is portrayed here by the impressionist Yutaro.
With its lavish and stylish direction, the commercial drew attention among longtime fans.
For the background music, a medley-style arrangement of the theme song and insert tracks composed by Katsuo Ohno is used.
Suntory BOSS “Forbidden Planet” EditionTommy Lee Jones, Koji Yakusho, Hana Sugisaki, Ryunosuke Kamiki, Miyuki Nakajima, Soichi Noguchi
In the 2022 commercial “Forbidden Planet,” a world is depicted where working has been prohibited by President of the Universe Miyuki Nakajima.
By portraying a timeline in which people want to work but aren’t allowed to, it prompts us to reflect on the pride and sense of purpose each person holds toward their job.
The BGM features Miyuki Nakajima’s “Headlight, Taillight.” Released in 2000 as the B-side to “Chijō no Hoshi” (“Earthly Stars”), the song conveys a somewhat decadent atmosphere while depicting people who keep moving forward with their dreams.
It’s a track that fosters a positive feeling and ties in with the commercial’s content.