A roundup of Suntory commercials: ads for popular beverages like BOSS and Kinmugi.
When you think of Suntory, you think of a manufacturer that handles a wide range of beverages—soft drinks like coffee, tea, and juice, as well as alcoholic drinks like beer and whisky.
Besides BOSS and Kinmugi, there are many products you’ve probably tried at least once, such as Iyemon, Natchan, The Premium Malt’s, and Horoyoi.
With so many well-known products, Suntory’s TV commercials are aired frequently, too.
In this article, we’ll introduce a comprehensive lineup of Suntory commercials, both old and new.
Recently, there have been many commercials with captivating and humorous storytelling, so take this opportunity to enjoy them at your leisure.
- [I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
- A collection of Suntory BOSS commercials. The humorous direction is part of the appeal.
- Beer commercials. A roundup introducing beer commercials from various brands all at once!
- A compilation of commercials featuring Takeru Satoh. A collection of cool and funny commercials.
- Commercials by Coca-Cola Japan: A collection of ads for popular products like Coke and I LOHAS.
- A roundup of commercials featuring enka singers—from ones where you can hear their singing to fun and quirky spots.
- Pepsi commercials roundup. Introducing Suntory’s Pepsi series commercials!
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Including Sapporo Ichiban] A compilation of Sanyo Foods commercials
- “Don’t Round Off” – Sapporo Beer Commercial. A compilation of beer and chuhai commercials.
- Compilation of CHOYA commercials. Commercials for CHOYA, which makes umeshu (plum wine) and more.
- A compilation of commercials featuring Sairi Ito—humorous and friendly ads.
- A roundup of Kirin Ichiban Shibori commercials. Be sure to check out the diverse cast of performers!
Summary of Suntory commercials: Popular beverage ads like BOSS and Kinmugi (141–150)
Suntory Old
Set against the backdrop of Japan’s rich natural scenery, this is a commercial for Suntory’s whisky, Suntory Old.
Appearing in the CM is screenwriter So Kuramoto, known for works such as “From the North Country” and “Yasuragi no Sato.” In a calm, understated tone, he conveys thoughts like how small humans are within nature, how adults can spend their time freely in the great outdoors, and how, for people, living creatures, and nature to thrive, we must refrain from meddling with nature.
The contrast between the mature, nature-themed visuals and the whisky beautifully elevates everything.
Above all, So Kuramoto sipping whisky is the coolest and most sophisticated of all!
Suntory SUNTORY WORLD WHISKY Ao “Somewhere in the world.” VersionRyuhei Matsuda, Shizuka Ishibashi
Shizuka Ishibashi is waiting at the ocean-view bar of Jetwing Lighthouse, a hotel in Sri Lanka.
Ryûhei Matsuda shows up a little late, and the two of them enjoy a pleasant time together with highballs in hand.
It gives off such a sophisticated, grown-up vibe—you can’t help but admire it.
At the end of the commercial, the message ‘It’s not that simple’ appears, making you curious about what kind of flavor the whiskey has.
Suntory “LAST MAN” × Suntory Draft Beer: Namba EditionOrin (apple variety)
This is a commercial for Suntory Draft Beer featuring Ourin in character as Nozomi Namba from the drama “LAST MAN: The Blind Investigator.” It depicts how, even on days when work is hectic and tough, having a Suntory Draft Beer helps reset your mood and gives you the energy to tackle tomorrow.
Aren’t there many people who look forward to that after-work drink just like this?
Suntory commercial roundup: CM for popular beverages like BOSS and Kin-Mugi (151–160)
Suntory “Last Man” × Suntory Draft Beer: “Manome & Namba” EditionSatoru Matsuo, Ourin
The collaboration commercial between Suntory Draft Beer and the drama “LAST MAN: The Blind Investigator,” starring Yo Oizumi and Masaharu Fukuyama, is the “Manome & Namba” edition.
It features Detective Manome and hotel butler Mr.
Namba from the show, and it’s put together like a side story to the drama.
Having a beer on a day when work didn’t go well—we can all relate, right?
Suntory Non-Alcoholic Izakaya Lemon Sour × “We Love Saunas” Collaboration: “Bon Appetit, Sauna Meal” Edition, Part 2Misato Shimizu
This is a commercial for Non-Al Sakaba Lemon Sour, centered on “sa-meshi”—short for sauna-meshi, the meal you eat after a sauna.
Featuring Misato Shimizu, who’s also known as a sauna enthusiast, it shows her eating mapo tofu after a sauna session.
And for her drink, she deliberately chooses the non-alcoholic Non-Al Sakaba Lemon Sour.
Seeing her eat and drink so deliciously probably made many people think, “I’m going to hit the sauna tonight and enjoy some sa-meshi!”
Suntory The Premium Malt’s Kaoru Ale “Nine Out of Ten is Nine Out of Ten” Version
This commercial for The Premium Malt’s
At Shinjuku Station, an ad boldly lines up these 90 percent book covers, and at select Kinokuniya and Sanseido bookstores, shelves featuring only 90 percent books are being set up, extending the campaign beyond the TV spot.
By the way, the narration in the commercial is done by Suzu Hirose.
Suntory The Premium Malt’s Japanese Ale Kaoru Ale “Makes you want to begin — what a clear sky!” versionSuzu Hirose
In the Suntory The Premium Malt’s Kaoru Ale commercial, Suzu Hirose looks super cute, relaxing in a cozy room.
The contrast between the blue sky and the beer feels so refreshing that it makes you want to start something new—and Suzu Hirose expresses that feeling so naturally!
