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April 2025 Commercial Special: A thorough introduction from commercial storylines to trending songs

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

In April 2025, as the new fiscal year kicked off, a wave of buzzworthy commercials made their debut! There were plenty of captivating ads, including ones for Aquarius and Suntory Natural Mineral Water featuring active athletes, and a Galaxy commercial that used live footage from YOASOBI.

In this article, we’ll take a close look at the featured performers and the stories portrayed in these standout commercials, as well as detailed information about the songs used.

If there are any commercials you spotted on TV or online that caught your attention, be sure to check them out.

Latest Commercials [April 2025] (121–130)

Panasonic Panasonic Quality “Life” Edition

Panasonic Quality “Life” Version 30s [Official Panasonic]

This is a commercial that conveys how Panasonic approaches the quality of the products we use in our daily lives.

The phrase “May today be a good day” reflects that attitude.

The background music features a song by Danish singer-songwriter Mina Okabe.

It’s a memorable track with a light, bossa nova–like rhythm.

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Panasonic Panasonic Quality “Light” Version / “Washing Machine” Version

Panasonic Quality “Akari (Light)” Edition [Panasonic Official]

Panasonic Quality 'Washing Machine' Episode [Official Panasonic]

These are two commercials that highlight the high quality of Panasonic products.

The “Light” version showcases the long lifespan of the Palook LED, while the “Washing Machine” version emphasizes its low vibration.

The background music is Mina Okabe’s “Every Second,” a gentle song with a soothing, calm vocal and an impressive melody.

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JAXA: “We bought the future. imase” Versionimase

"I bought the future." imase version (60 seconds)

The JACCS commercial that became a hot topic featured singer-songwriter imase, who also handled the BGM.

In it, imase talks about having bought a compact synthesizer—not just as an object to own, but as a tool to make music that could change the future of listeners and even his own.

It’s a commercial that makes you reflect on what it really means to make a purchase.

The BGM is a track called “Wakusei Romance,” released in April 2025.

It’s a danceable song that shines with imase’s signature catchiness.

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Recruit Zexy: “Just the way we are, just the two of us”Anji Ikebata, Takumi Nishigaki

Zexy Commercial: “Just As We Are, Just the Two of Us” — Long Version

This is the Zexy commercial titled “Just as we are, the two of us,” which began airing in the spring of 2025.

The CM features Anji Ikehada and Takumi Nishigaki, depicting everything from their casual, everyday moments to their wedding scene.

It shows a relationship where they can be completely themselves with each other, and seeing the two of them so happy makes you feel happy too.

The background music is “Koisuru Otome,” released in 2006 by Ikimonogakari.

It’s a ballad that portrays straightforward feelings of love and has captured the hearts of many listeners across generations.

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Latest Commercials [April 2025] (131–140)

Expo 2025 Osaka, Kansai Panasonic Group Pavilion: Now, to the Land of Nomo!

Now, to the Land of Nomo! | Panasonic Group Pavilion | Expo 2025 Osaka, Kansai

This is a promotional commercial for Panasonic Group’s pavilion, “Nomo no Kuni,” at the Osaka Expo.

A schoolgirl walking along her route peers into a puddle, which becomes the trigger for her to slip into another world.

The narrated line, “Would you like to meet a version of yourself you don’t know yet?” leaves a strong impression and makes you curious about what kind of exhibits are inside.

The background music features Yume wa Tsubasa, the theme song created for Nomo no Kuni, sung by singer-songwriter Sakurako Ohara.

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Asahi Soft Drinks Asahi Wonda “New Wonda Clear Black” Version / “New Wonda Royal Latte” VersionGen Hoshino

Wonda TV commercial: “New Wonda Clear Black” version, 15 seconds, Gen Hoshino

WONDA CM 'New WONDA Royal Latte' Version 15 Seconds Gen Hoshino

This is a commercial in which Gen Hoshino introduces two types of Wonda.

There’s the “New Wonda Clear Black” version, which emphasizes that it’s perfect for starting your day, and the “New Wonda Royal Latte” version, recommended for the afternoon.

Gen Hoshino appears in both, highlighting each drink’s distinct flavor.

The background music features ‘Star,’ unveiled for the first time in this CM.

It’s a bright and refreshing track with memorable lyrics that evoke the feeling of spring.

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Suntory -196 “What?! Acerola Double is out!” Version

-196 “What?! Acerola Double came out!” Version 15s Nagisa Shibuya Yasuko SUNTORY

The -196 commercial is a blast with its high-energy vibe from start to finish.

In addition to the familiar face of Nagisa Shibuya, comedian Yasuko also appears, and while their banter doesn’t always make perfect sense, it’s funny and somehow heartwarming to watch.

The BGM continues to use an arrangement of Magokoro Brothers’ “Dokan” from the previous installment.

It’s a classic at baseball games and a song that really lifts your spirits when you hear it.

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