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A roundup of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic!

Kao is a manufacturer that offers a wide range of products, from everyday necessities like shampoos and detergents to hair care items and cosmetics.

If you look around your home, you’ll probably find several Kao products, don’t you think?

Because Kao is so widely used and loved by many consumers, the company actively airs TV commercials—you’ve likely seen them quite often.

In particular, commercials for familiar products like Merit, Biore, Attack, and KyuKyuT are broadcast frequently.

In this article, we’ll showcase a comprehensive lineup of Kao’s commercials.

Some series even feature popular actors, so take this opportunity to watch them closely.

A compilation of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic! (101–110)

Kao Biore The Cleanse: “Just Shower” Version / “Just Apply” VersionSakura Inoue

This is a commercial introducing Biore The Cleanse, a cleansing oil that lets you remove makeup easily just by applying it—no rubbing needed.

Sakura Inoue plays a working adult exhausted from her job, too tired to even start removing her makeup.

Then Biore The Cleanse appears, showing how effortlessly makeup can be taken off.

It’s a great product for anyone who, like Inoue in the commercial, finds makeup removal a hassle.

Kao Biore The Face “Convincingly Moist Skin” Version / “Convincingly Smooth Skin” VersionSakura Inoue

This commercial showcases how Kao’s Biore The Face benefits your skin, conveyed through Sakura Inoue’s expressions.

It communicates that you should choose according to your specific skin concerns—for example, Deep Moist for hydration and Smooth Clear for a silky-smooth complexion.

Sakura Inoue’s radiant smile really conveys how effective the products are, doesn’t it?

Kao Bioré Body Sheets: “The Song of the All-Over Refresh Sheets”

Kao Biore Body Sheets All-Over Refreshing Sheets Song 1 (Revised) Video Advertisement

This memorable commercial featuring an original song that says “Kids’ job is to sweat” is an ad for Kao’s Biore Body Sheets.

Kids sweat a lot—whether they’re playing hard or sleeping a lot.

The video highlights how just a quick wipe can make them feel as fresh as if they’d taken a shower.

Kao Biore u Kitchen Gel Hand Soap: “Off in One Go”

Kao Biore u Biore u Kitchen Gel Hand Soap - All-Off Edition TV Commercial

This is a commercial for Biore u Kitchen Gel Hand Soap, a hand soap for the kitchen.

The product’s features are introduced to a catchy melody, and many people probably found themselves listening all the way to the end.

What’s more, because it shows concrete use cases in the kitchen, I’m sure many viewers thought, “I want to try it!”

Kao Biore u Kitchen Gel Hand Soap: “Off in One Go”

Kao Biore u Biore u Kitchen Gel Hand Soap - All-Off Edition TV Commercial

This is a commercial for Biore u Kitchen Gel Hand Soap, a hand soap for the kitchen.

The product’s features are introduced to a catchy melody, and many people probably found themselves listening all the way to the end.

What’s more, because it shows concrete use cases in the kitchen, I’m sure many viewers thought, “I want to try it!”

A compilation of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic! (111–120)

Kao Merit THE MILD “Everyone Feels Good” VersionHidetoshi Nishijima

Hidetoshi Nishijima talks about family cleanliness: “Becoming clean means thinking of each other now.” New Kao ‘Merit’ commercial

This commercial conveys, through Hidetoshi Nishijima’s narration, that by using Merit, you can gently support your family’s cleanliness.

Nishijima’s soft-spoken voice and the smiling faces of the family on screen communicate everyone’s thoughtfulness.

It also highlights how, within that gentleness, you can truly feel the effectiveness—such as its mildly acidic formula and dust shield—another key point to note.

Kao Merit DAY+ “Tried the Outdoor Shampoo” VersionShiori Ishikawa

Karin Ishikawa Kao Merit “Merit DAY+ Outdoor Shampoo” TV commercial

This is a commercial introducing outdoor shampooing with Merit DAY that eliminates hair greasiness whenever you’re worried about sweat.

It shows in refreshing visuals that with Merit DAY sprays and wipes, you can feel refreshed even after sports.

Watching Shiori Ishikawa’s expression brighten, the content also conveys an attitude of supporting youthful spirit.