Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.
Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
- Collection of Docomo commercials. Ads announcing the latest models and great-value plans.
- Summary of UQ mobile commercials: ads featuring charmingly humorous direction
- [Y!mobile Commercials] Popular and Historical Commercials Summary [2026]
- [Samsung] A roundup of Galaxy commercials: cool ads that convey a sense of cutting-edge innovation
- Compilation of Android smartphone commercials: Pixel, Galaxy, Xperia, and more
- Summary of SoftBank commercials: The humorous ads, such as the Shirato Family series, are especially appealing.
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
- NTT Group commercials. A collection of commercials for mobile phone and internet services.
- Rakuten Mobile commercial. Popular actresses and comedians are appearing in it.
- Mobile phone commercial songs. CM songs for smartphones and mobile carriers.
- A roundup of iPhone commercials. The stylish visuals and background music are captivating.
- Summary of au commercials: the appeal lies in a serialized series of friendly, relatable ads.
- Attractive for its fun production! A roundup of BIGLOBE Mobile commercials
Commercials for mobile phones and smartphones. A compilation of commercials for new models and carriers (191–200).
Y!mobile Smartphone Debut Certification Quiz Show Final Game: “Mud Quiz” Edition
This video envisions a world where a certification for essential smartphone knowledge takes the form of a grand quiz show.
It features a mud-slinging quiz scene, and amid the tense atmosphere, a question about how parents and children should use smartphones is posed.
Since this is the final question, the video then shows a joyful scene of someone getting their first smartphone after the quiz show.
Y!mobile Smartphone Debut Exam Quiz Show Game 1: “Stepping-Stone Crossing Quiz”
This is an introductory commercial for the “Smartphone Debut Test,” which poses questions about the important points of using smartphones safely for children.
The ad is created in a comic style and vividly depicts a parent and child taking on the test together.
In reality, it’s something you can approach more casually, but it seems like a great opportunity for parents and children to learn the right knowledge about smartphones and the internet.
Y!mobile Smartphone Debut Certification Quiz Show Game 2: “Giant Jenga Quiz” Edition
This animation imagines the Smartphone Debut Certification—designed to equip you with the knowledge to use your phone safely—as a large-scale quiz show.
A parent and child team up to take on a giant tumbling block challenge, discussing as they go and applying their smartphone knowledge to the blocks in front of them.
It clearly conveys that things which seem obvious are actually important, and that careful attention leads to peace of mind and safety.
The portrayal of the tension of wondering whether your knowledge is correct is another highlight to watch for.
Y!mobile Bakabon family turns into cats: “Robust Support” version / “Three Simple Plans” version
In this series of commercials where everyone in the Bakabon family, including Tetsurō Degawa, turns into cats—Bakabon Family, Become Cats—the new “Robust Support” and “Simple Three Plans” spots highlight Y!mobile’s strengths: a powerful support system and the easy-to-understand lineup of just three plans.
The ads are humorous and memorable, featuring laid-back cats that leave a lasting impression.
Mobile phone and smartphone commercials: A roundup of new models and carrier ads (201–210)
au Xperia 1 II “Irreplaceable Moments” Version
This commercial focuses on the high camera performance of the XPERIA 1 II and showcases its appeal.
By incorporating Sony’s camera technology that has supported the α series, it conveys the message that you can capture precious moments in photos—a message that will likely resonate strongly with many people.
au Xperia 5 IV: “There are expressions you want to preserve beautifully.”
In a commercial announcing that the XPERIA 5 IV is being released by au, the ad highlights the phone’s excellent video recording capabilities.
It features footage said to be shot with the XPERIA 5 IV, and its beauty makes you wonder, “Was this really filmed on a smartphone?” Many viewers were likely surprised by its high performance after watching this commercial.
Docomo’s instant repair service “Sumaho-kun” commercial
This commercial, filmed from a smartphone’s point of view, introduces a service that lets you get your phone repaired quickly if it ever breaks.
Your data stays intact, and repairs can be done at a Docomo shop counter in as little as 60 minutes, making the robust support system very reassuring.