Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.
Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
- Collection of Docomo commercials. Ads announcing the latest models and great-value plans.
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- Compilation of Android smartphone commercials: Pixel, Galaxy, Xperia, and more
- Summary of SoftBank commercials: The humorous ads, such as the Shirato Family series, are especially appealing.
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
- NTT Group commercials. A collection of commercials for mobile phone and internet services.
- Rakuten Mobile commercial. Popular actresses and comedians are appearing in it.
- Mobile phone commercial songs. CM songs for smartphones and mobile carriers.
- A roundup of iPhone commercials. The stylish visuals and background music are captivating.
- Summary of au commercials: the appeal lies in a serialized series of friendly, relatable ads.
- Attractive for its fun production! A roundup of BIGLOBE Mobile commercials
Mobile and smartphone commercials: A roundup of ads for new models and carriers (231–240)
Sony Xperia Z5 “Waterproof” VersionAyumi Hara
This commercial highlights the waterproof feature of the Xperia Z5, emphasizing how easy it is to incorporate into various everyday situations.
Through the experiences of Ayumi Hara, who is active as a model and yoga instructor, it conveys the wide range of ways the device can be used.
Adding a sense of power to the introduction of Xperia’s features is the song “Voices,” which was used for a time as the series’ commercial theme.
With its digital sound that conveys a sense of tension, the track also evokes anticipation for what’s about to begin.
mineo Karaoke “Attack No. 1” Version
This commercial, which aired in 2019, is a parody piece using footage from the anime “Attack No.
1.” It even features a rewritten version of the theme song as the BGM, with lyrics that highlight the plan’s appeal.
It’s a memorable commercial that catches the eye not only of those familiar with the original work but also of younger viewers who aren’t.
NTT Docomo iPhone 14 and Docomo Youth Discount: ‘Unwavering Youth’ Edition
This commercial introduces the Action mode featured on the iPhone 14, with a theme centered on students’ youth.
It opens with footage shot while running using an iPhone 14, highlighting how Action mode keeps the video completely steady.
Playing on the idea of zero shake, the tagline “Youth, don’t waver” appears, making your heart swell.
The background music is “Eien no Blue,” a perfect match for the CM’s sense of speed.
Released by Hitsujibungaku in 2023, the song’s lyrics compellingly portray the struggles of adolescence.
Be sure to listen while following along with the lyric sheet.
SoftBank Mobile Prepaid Mobile “Brothers Without Cell Phones” Edition
Megumi Asaoka’s “My Boyfriend’s Left-Handed” was released in 1973 and is widely known as one of her signature songs.
With its cute lyrics expressing affection for a left-handed boyfriend, it became such a hit that it helped overcome the prejudice against left-handedness at the time.
The light band sound combined with her cheerful vocals clearly conveys a positive image.
Because of its bright atmosphere, it also works well as a commercial jingle and has been used widely, from fun, upbeat spots to more comical ones.
Samsung Galaxy S25 Ultra “Game Performance” / Galaxy AI “Nightography Video” / “A New Way to Find Fun”
This commercial introduces various user-friendly features built into the Galaxy S25 Ultra and highlights just how capable it is.
It spotlights the high processing power that lets you play games smoothly, the camera features that optimize brightness and sound while shooting, and suggestions for weekend activities.
In every case, the user smiles after using a feature, reinforcing the impression that these are highly satisfying capabilities.
SoftBank Asks a Girl: “Shop” Version / “Procedures” Version / “Points” VersionAya Ueto, Yuno Nagao
This commercial features a girl asking how SoftBank’s PayToku is such a good deal, with Aya Ueto answering.
The questions posed include where it can be used, what procedures are required, and how many points you can earn, and the answers explain that it’s easy to use and offers great value.
The girl’s reactions when she hears this are also a highlight—she shows her joy with such an over-the-top response that her father can’t help but chime in with a playful retort.
Rakuten Mobile Takei So: “Strongest 5G” Version / “Improved Network Quality” Version / “Platinum Band” VersionSo Takei
This is a commercial where So Takei conveys the excellent features of Rakuten Mobile through sports.
By paralleling elements like the most far-reaching 5G, improved network quality, and the platinum band with scenes from sports, it effectively communicates high quality.
The serious expressions on So Takei’s face as he takes on athletic challenges juxtaposed with Rakuten Mobile’s seemingly unrelated features also adds a touch of humor.