[Summer Tunes] A roundup of commercial songs featured in summer ads
As summer approaches, we start seeing more and more commercials for summery products—everything from soft drinks to sunscreen and deodorant.
These ads often feature summery scenes like blue skies and the ocean, or coming-of-age stories starring students in school uniforms, all designed to evoke the feeling of summer.
Of course, the music often matches the season too, with many songs that have become summer staples.
In this article, we’ll introduce a wide selection of songs used in those summer commercials all at once.
We’ve picked out everything from slightly older, nostalgic ads to ones currently on air, so take your time and enjoy!
- Pocari Sweat commercials: A collection of ads that evoke summer and youthful vibes.
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- Songs and production causing a buzz! A roundup of Pocari Sweat commercial tracks
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- [I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
- A roundup of iconic songs: All the tracks from Aquarius commercials
- [I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- Shiseido commercial song. Popular commercial jingle.
- A must-see for people in their 30s and 40s! A roundup of nostalgic 1990s commercial jingles
- Unforgettable! Memorable commercial jingles. Popular commercial songs.
- [Youthful] Refreshing Calpis Songs – Popular Commercial Jingles [2026]
- [April 2026] Summary of the Latest Trending Commercial Songs
[Summer Tunes] A compilation of CM songs featured in summer commercials (101–110)
Like the flow of a riverAina ji Endo
In Suntory Draft Beer’s summer-themed commercial “Adults’ Summer Vacation,” each cast member is shown enjoying the season, and many viewers may have found themselves wanting to do something summery after watching it.
The familiar song “Like the Flow of a River” plays as the BGM, but the singer isn’t Hibari Misora—it’s AiNA THE END, formerly of BiSH.
With her husky, distinctive voice, some listeners might have recognized at once that it’s her cover.
The uptempo arrangement, different from the original, pairs perfectly with AiNA’s cool vocals.
Music HourPorunogurafiti
You’ve probably heard “Music Hour” somewhere—on TV, at karaoke, or elsewhere.
It’s a song by Porno Graffitti, who have released numerous hits! It’s one of their signature tracks and was even used in a soft drink TV commercial.
With words like “summer” and “beach” appearing in the lyrics, it’s also popular as a summer song.
Akihito Okano’s powerful vocals have the kind of energy that blows away the summer heat, so I highly recommend it!
Summer is comingDaikoku Maki
Released as Maki Ohguro’s 8th single, it was used as the commercial song for Sapporo Beer’s “Sapporo Ice Lager.” Among her singles, it ranks as the fourth best-selling.
In 2003, a sequel titled “Natsu ga Kuru, Soshite…” was released.
BUNBUN SUIBUNUchikubi Gokumon Doukoukai
In the Pocari Sweat commercial that aired in the summer of 2024, in addition to the familiar faces of Yo Yoshida and Rio Suzuki, child actor Miyu Murata appears, and their heartwarming interactions leave a lasting impression.
The BGM features “BUNBUN SUIBUN” by Uchikubi Gokumon Doukoukai, created specifically for this ad.
The band’s signature heavy sound combined with humor-filled lyrics really stands out.
With its upbeat vibe encouraging proper hydration, it’s a track that seems perfect for hyping up summer festival crowds.
Shall we go home holding hands?Keyakizaka46
It was included as a coupling track on Keyakizaka46’s debut single “Silent Majority.” It was featured as the summer commercial song for the theme park Huis Ten Bosch.
In reference to the “46” in Keyakizaka46, it was released on April 6, 2016.
[Summer Tunes] A roundup of CM songs featured in summer commercials (111–120)
A Blue Summer With YouIshigaki Yū
The commercial for CHOYA’s drink Natsu-Ume features soft, gentle illustrations that leave a strong impression.
The sweet interactions between the parent and child are heartwarming and make you feel happy just watching.
The background music in the commercial is “Aoi Natsu wo Kimi to,” sung by Yu Ishigaki, formerly of Yanawaraba.
Written specifically for the commercial, the song portrays the bond between a parent and child set against a summer backdrop.
That’s all.Fukuyama Masaharu
Masaharu Fukuyama’s “Sore ga Subete sa” is a track released in 2003, with a comfortable rhythm and refreshing melody that sticks in your ears.
Many people probably remember it as the song from the Pocari Sweat commercial.
Once you hear it, it leaves an unforgettable impression of summer.
Vividly portraying summer romance and the struggles of youth, the song celebrates timing, feeling, and serendipity, delivering a flutter of excitement to listeners.
With its rhythmic sound, it’s a refreshing tune that fits perfectly with summer.
