RAG MusicCM
Lovely commercial jingle

[Summer Tunes] A roundup of commercial songs featured in summer ads

As summer approaches, we start seeing more and more commercials for summery products—everything from soft drinks to sunscreen and deodorant.

These ads often feature summery scenes like blue skies and the ocean, or coming-of-age stories starring students in school uniforms, all designed to evoke the feeling of summer.

Of course, the music often matches the season too, with many songs that have become summer staples.

In this article, we’ll introduce a wide selection of songs used in those summer commercials all at once.

We’ve picked out everything from slightly older, nostalgic ads to ones currently on air, so take your time and enjoy!

[Summer Tunes] A roundup of CM songs featured in summer commercials (111–120)

UNIQLO 2024 “Kando Pants” - Life and Wear / Intern Summer (UNIQLO 40th Anniversary)

YOUSazan Ōrusutāzu

In the summer of 2024, a commercial for Kandō Pants featuring Soma Yamaji as an intern aired.

The song playing in the commercial is “YOU” by Southern All Stars.

Included on their 1990 album “Southern All Stars,” the track portrays an unrequited summer romance.

Despite the earnest feelings expressed in the lyrics, the song itself feels very stylish to listen to, doesn’t it?

[Summer Tunes] Compilation of CM Songs Featured in Summer Commercials (121–130)

CREO “Be Gentle with Creo” Version

What’s certain ismakaroni enpitsu

CREO TV commercial “Be Gentle with Creo” version, 15 seconds
What’s certain ismakaroni enpitsu

This is a contact lens commercial featuring Haruna Kawaguchi.

When you wear contacts all day, your eyes tend to get dry, and overusing them can even cause headaches.

In this ad, we see Haruna Kawaguchi just after getting home, looking a bit tired.

After she changes her contacts, she seems to feel much better! The refreshing CM song is “Tashikana Koto wa” by Macaroni Empitsu.

The lyrics about “gaze” and “love” are a perfect match for this commercial.

I’ll be thereKōda Kumi

Kumi Koda / I’ll be there (from the album “SUMMER of LOVE”)
I'll be thereKōda Kumi

It’s included on Kumi Koda’s 32nd single, “4 hot wave.” It was used as the CM song for FT Shiseido’s SEABREEZE.

The song was created with the image of lovers having fun on the beach.

The music video was filmed on Fraser Island, a World Heritage site in Australia.

McDonald’s Heisei Burger “Choberigu” Edition

Boys & GirlsHamasaki Ayumi

The McDonald’s commercial featuring Elaiza Ikeda has become a hot topic for incorporating fashion and buzzwords that were popular in the Heisei era.

The song used in the ad, Ayumi Hamasaki’s “Boys & Girls,” released in 1999, has a bright, energetic vibe that fits the commercial perfectly.

As one of the defining tracks of that era, its unforgettable, catchy chorus feels great to listen to and instantly brings a summery excitement and lifts your summertime mood just by hearing it!

In conclusion

We’ve rounded up all the songs featured in summer commercials. From classic 1990s hits that still shine as staples of the J-pop scene to brand-new tracks by today’s buzzworthy artists, we covered a wide range. Every song brought its own summery vibe, didn’t it? Some were nostalgic, likely bringing back memories the instant you heard them. If you found a favorite, take this opportunity to give it another careful listen.