[Life and Wear] Summary of UNIQLO commercials
As one of Japan’s leading fast-fashion brands, UNIQLO is popular around the world.
With stores located in easily accessible places in every prefecture, many people rely on UNIQLO for high-quality clothing at affordable prices.
You often see their ads on TV commercials as well as online, don’t you?
In this article, we’ll showcase UNIQLO’s commercials all at once.
Many of them are friendly and stylish, so please take your time and enjoy watching them.
- Whose Song Is It? UNIQLO Commercial Music: A Roundup of Popular Ad Songs
- [Haruka Ayase] Complete List of Commercials and CM Appearances [2026]
- [February 2026] Summary of Trending Latest Commercial Songs
- [February 2026] A comprehensive look at the latest commercials! A roundup of must-see ads
- [Nippon Life Commercials] Popular and All-Time Commercial Compilation [2026]
- Haruyama commercials: A compilation of ads featuring refreshing, impressive suit styles.
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- Summary of au commercials: the appeal lies in a serialized series of friendly, relatable ads.
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- A commercial featuring Yuki Sakurai. Showcasing cool charm, we introduce both new and old commercials.
- [2026] Winter commercial song. The winter song that was playing in the commercial.
- [Western Music] Commercial Songs I Often Hear Recently [2026]
- A compilation of commercials featuring Nagisa Shibuya. Commercials highlighting her bright, charming smile.
[Life and Wear] UNIQLO Commercial Compilation (71–80)
2020 UNIQLO Fleece: “A Winter Different from Last Year”
The CM song for Uniqlo’s 2020 fleece commercial, “A Different Winter From Last Year.” In various scenes, people of all kinds—families, couples, parents and children, and siblings—are wearing fleeces.
This CM song, which perfectly suits the warm image of fleece, is an original track created specifically for this commercial.
It’s a humming-based song that soothes you and makes warm clothing and human connections feel even closer during the cold winter.
Its understated presence that doesn’t distract from the commercial is nice, too.
UNIQLO “Uni-Closet” VersionHaruka Ayase, Saki Suzuki
This commercial suggests taking advantage of the UNIQLO Thanksgiving Sale to refresh your wardrobe—and your mood.
The bright expressions of Haruka Ayase and Saki Suzuki clearly evoke the connection between new clothes and a refreshed, sunny feeling.
Another highlight is the hummed cover of Fubuki Koshiji’s song “Hymne à l’amour,” which adds a relaxed atmosphere.
Washable Pleats Collection: “Chiffon Pleated Skirt Pants” Edition
This is the UNIQLO “Washable Pleats Collection” commercial titled “Chiffon Pleated Skirt-Pants,” featuring actress Mio Imada.
It has that fresh yet familiar image typical of UNIQLO, doesn’t it? The background song is an original piece created specifically for this commercial.
Composer Masahiro Tobinai wrote the music and also handled the arrangement.
It’s a gentle track that slips easily into your ears without losing that quintessential UNIQLO feel.
The bird sounds that come in like humming are also memorable.
[Life and Wear] UNIQLO Commercial Compilation (81–90)
UNIQLO Sports: Behind the Scenes
Starting with guitar-like delay tones, this track sparks a sense of excitement, as if something amazing is about to happen.
As the drums gradually build, around the 38-second mark you can’t help but think, “So this is the wonderful everyday life UNIQLO presents.” It seems like the kind of song that would make everyday tasks more enjoyable and productive as background music.
Fleece “2018 Fall/Winter” Edition
This is the song used in Uniqlo’s iconic fleece clothing commercial from 2018, the “2018 Fall/Winter” version.
The track, perfectly suited to Uniqlo’s style, is a single called “pinot.” It matches the ad—like a collection of charming overseas scenes—beautifully, with a light feel and an instantly familiar melody that draws you in.
It’s really a top-tier commercial song.
Many people may have listened without thinking much about it, but it’s also the kind of track you’d want to play on a sunny afternoon while you relax.
UNIQLO “Thanksgiving: 40th Anniversary—Our Original Spirit and Gratitude”Haruka Ayase, Kohei Matsushita, Atsuto Uchida, Kei Nishikori, Shingo Kunieda
This commercial both promotes Uniqlo’s value-packed Thanksgiving sale and shares the brand’s 40-year journey.
Featuring Haruka Ayase and other members singing Southern All Stars’ “Tokyo VICTORY,” its grand yet warm sound powerfully conveys hope for the future.
The on-screen captions expressing humility and gratitude also communicate a user-centric attitude.
UNIQLO 2024 AIRism Life and Wear “Two on the Skin Dunes: Summer” EditionHaruka Ayase, Kohei Matsushita
This is a commercial for AIRism, one of Uniqlo’s items that comes in handy during the hot summer months.
The ad features Haruka Ayase and Kohei Matsushita wearing AIRism in the heat; even as they sweat, their bright expressions underscore AIRism’s moisture-wicking and quick-drying qualities.
The song used is Southern All Stars’ “Aitaku Natta Toki ni Kimi wa Koko ni Inai” (“When I Want to See You, You’re Not Here”), whose refreshing sound and gentle vocals convey the breeziness of summer and the soft, comfortable feel of AIRism.