Catchy commercial jingles [2023]
For some reason, we find ourselves humming the latest commercial jingles at the most random moments, don’t we? In 2023, a steady stream of catchy tunes has been released, and whenever we’re watching TV, we can’t help but stop and listen.
It’s fascinating how not just the product, but the melody and lyrics end up etched in our memories.
In this article, we’ll introduce CM songs that you can’t help but hum at home or out on the town.
They’re all tracks that will make you want to ask someone, “Do you know this song?”
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- Catchy Commercial Jingles and Ad Songs Featured on YouTube Shorts
- Memorable Commercials [2017]
- Catchy Commercial Jingles [March 2025]
- Memorable Commercials [2021]
- Memorable Commercials [January 2024]
- Memorable Commercials [December 2024]
Catchy Commercial Jingles [2023] (111–120)
PhotographEXILE ATSUSHI feat. Tokyo Sukaparadaisu Ookesutora Hoon Sekushon
We’d like to introduce “Photograph,” the song that creates a moving atmosphere in the Heat of Koshien × GEORGIA commercial.
The track is by EXILE ATSUSHI feat.
Tokyo Ska Paradise Orchestra Horn Section.
As the unit name suggests, it’s a collaboration between a singer and a band that represent Japan.
The lyrics are like a cheer for high school baseball players sweating it out at Koshien.
The commercial themed around Koshien is a must-see, of course, and so is the music video, which was also filmed at Koshien.
Catchy Commercial Jingles [2023] (121–130)
flower tempestEVE
Speaking of Eve, he has worked on numerous commercial songs and theme songs to date.
His October 2023 release, “Kaarashi,” was used in a commercial for Alfort, a popular product from Bourbon.
The commercial features actor Eiji Akaso and incorporates direction that highlights the ship motif—Alfort’s trademark.
It begins with an intro that evokes a somewhat ethnic atmosphere, and in the chorus showcases the lavish, beautiful sound and vocals characteristic of Eve’s music.
Zoom (feat. Daisha McBride)Friend of Friend
This is a commercial introducing the convenient features of Google’s AI smartphone, the Google Pixel 8.
It focuses on the comfortable user experience enabled by AI support, depicting how AI enhancements make photos, audio, and more enjoyable.
The song used is “Zoom,” whose rhythm-forward sound conveys a steadily rising sense of excitement.
CarmenGeorges Bizet
This is a commercial that promotes the existence of Japan’s largest test for elementary school students, the National Unified Elementary School Test, and conveys the desire for children to take it.
Set to a light, Carmen-inspired arrangement, it creates a lively atmosphere as elementary school students gather.
It conveys a positive feeling of checking one’s abilities and moving forward into the future.
Opera Carmen Act 1 HabaneraGeorges Bizet
In this commercial, Mei Nagano appears in the role of someone with very beautiful teeth.
After removing her mask, Nagano—whose teeth are dazzlingly white—unreservedly shows them to a coworker character who has developed staining.
The music used in the commercial is the Habanera from Act 1 of Georges Bizet’s opera Carmen.
Since the most climactic part of both the vocals and the orchestra is used, Nagano’s sparkling teeth look even more radiant.
Brandenburg Concerto No. 3: First MovementJ.S.Bach
This commercial leaves a strong impression with Ayami Nakajo, whose appearance evokes a European lady—the same image used in the Afternoon Tea logo.
The girl who appears in the “Unsweetened Milk Tea” segment is the model Ange N., and her interaction with Nakajo is adorable.
There’s a heartwarming punchline at the end that will make you chuckle, so be sure to watch all the way through.
The BGM features Bach’s Brandenburg Concerto No.
3: First Movement, which fits the world of the commercial perfectly.
Canon and Gigue in D major for Three Violins and Basso ContinuoJohann Pachelbel
This commercial features the comedy duo Itsumo Kokokara, known for their signature “Sad Times” routine, promoting Marumiya’s Mapo Tofu seasoning mix.
In each ad, they introduce a relatable “sad moment” that makes you want to say, “So true!!” followed by a scene where having the Mapo Tofu mix saved the day.
The hand-drawn illustrations have a charming quality that makes you want to take your time and really look at them.