[Heartwarming] Moving CM songs. Popular commercial songs
A wide variety of songs are used in TV commercials.
From upbeat, catchy tunes to stylish and cool tracks, the mood of the music varies depending on what each commercial wants to convey and the target audience.
In this article, we’ll focus on CM songs that are especially moving!
We’ve collected mainly ballads with beautiful lyrics.
If there’s a touching song you heard in a commercial that stuck with you, try looking for it here.
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[Heartwarming] Moving commercial songs. Popular commercial tracks (131–140)
Christmas EveYamashita Tatsuro

When it comes to classic winter songs, this is the one! Released in 1983, Tatsuro Yamashita’s signature track continues to be loved across generations.
Known from the JR Tokai commercials, this song plays all over town during the Christmas season, warming the hearts of many.
The lyrics, which portray a bittersweet love amid a cozy, Christmas-like atmosphere, are especially memorable.
Yamashita’s gentle voice feels close to the listener, making this truly a masterpiece of winter.
It’s a wonderful song that resonates whether you spend Christmas alone or with someone special.
White LoversKuwata Keisuke

Known as a bittersweet winter love song, many of you may have heard this track in a Coca-Cola commercial.
Its lyrics beautifully recall a past romance, and its melody resonates deep in the heart.
Released in October 2001, the song topped the Oricon charts and was a major hit, also ranking high on the year-end lists.
Perfect for the winter season, it’s recommended for spending a cold night alone or when you want to think of someone special.
Keisuke Kuwata’s deeply expressive vocals make this a masterpiece that truly touches the listener’s heart.
Gift of the Holy NightHata Motohiro

Characterized by a warm, gentle singing voice and a melody that resonates with the heart, this work beautifully depicts winter scenes.
It is Motohiro Hata’s first Christmas song and is included on his album “Ao no Kōkei,” released in December 2015.
Chosen as the commercial song for House Foods’ “Hokkaido Stew,” it warmed the hearts of many.
The lyrics, which sing of the importance of bonds and smiles with loved ones on cold winter nights, overflow with a kindness that tenderly accompanies the listener’s heart.
It’s a perfect track to softly accompany winter nights spent with family or a significant other.
Personal UniformRyokushokushakai
Drawing attention with its bittersweet, drama-style narrative is YKK’s commercial “Sore wa, Hajimari no Oto: After School.” Set in a high school after classes, it portrays students experiencing young love and striving toward their dreams.
Playing in the background is Ryokuoushoku Shakai’s song “Jibun Seifuku.” Its lyrics, which encourage those who are giving their all, and its exhilarating sound align with the unfolding drama.
It also inspires viewers of the commercial to think, “I’m going to do my best, too.”
AlwaysNishino Kana

Known as a heartwarming ballad, this song reflects Kana Nishino’s deep care for words.
The lyrics, which express gratitude and love for someone who welcomes her gently, are especially striking.
It is included on Kana Nishino’s first best-of album, Love Collection ~mint~, released in September 2013, and was also featured in a Sony headphones commercial.
The commercial, in which Nishino herself appears, drew even more attention.
Reminding listeners of the important people who support them in their daily lives, this work is sure to resonate with many across generations.


