A roundup of Suntory commercials: ads for popular beverages like BOSS and Kinmugi.
When you think of Suntory, you think of a manufacturer that handles a wide range of beverages—soft drinks like coffee, tea, and juice, as well as alcoholic drinks like beer and whisky.
Besides BOSS and Kinmugi, there are many products you’ve probably tried at least once, such as Iyemon, Natchan, The Premium Malt’s, and Horoyoi.
With so many well-known products, Suntory’s TV commercials are aired frequently, too.
In this article, we’ll introduce a comprehensive lineup of Suntory commercials, both old and new.
Recently, there have been many commercials with captivating and humorous storytelling, so take this opportunity to enjoy them at your leisure.
- [I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
- A collection of Suntory BOSS commercials. The humorous direction is part of the appeal.
- Beer commercials. A roundup introducing beer commercials from various brands all at once!
- A compilation of commercials featuring Takeru Satoh. A collection of cool and funny commercials.
- Commercials by Coca-Cola Japan: A collection of ads for popular products like Coke and I LOHAS.
- A roundup of commercials featuring enka singers—from ones where you can hear their singing to fun and quirky spots.
- Pepsi commercials roundup. Introducing Suntory’s Pepsi series commercials!
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Including Sapporo Ichiban] A compilation of Sanyo Foods commercials
- “Don’t Round Off” – Sapporo Beer Commercial. A compilation of beer and chuhai commercials.
- Compilation of CHOYA commercials. Commercials for CHOYA, which makes umeshu (plum wine) and more.
- A compilation of commercials featuring Sairi Ito—humorous and friendly ads.
- A roundup of Kirin Ichiban Shibori commercials. Be sure to check out the diverse cast of performers!
Suntory commercial roundup: Popular beverage ads like BOSS and Kinmugi (121–130)
Suntory BOSS Alien Jones ‘Railway’ EditionTommy Lee Jones, Tamori, Yasuko Matsuyuki, Jun Miura, Goro Yamada

It’s a commercial that likens life to a journey, told through a story in which Tamori rides a train and experiences encounters with various people.
On the train, his meeting and parting with Yasuko Matsuyuki and his friendships with Jun Miura and Goro Yamada are depicted, conveying the charm of life’s ups and downs.
Tommy Lee Jones appears as a crew member, and at the end the train takes to the sky, where he shows Tamori a beautiful fireworks display from above.
The familiar “Change The World” plays as the BGM, lending the commercial a gentle, calming feel.
Suntory BOSS “TOKYO” versionTommy Lee Jones, Tamori, Shioli Kanjiyā

This commercial features Tamori taking a water taxi driven by Tommy Lee Jones to sightsee around Tokyo.
Through the perspective from the river, it rediscover’s Tokyo’s charms and looks back on the history of water transport in the Edo period—revealing many things via the river.
The BGM is Eric Clapton’s “Change the World.” The original was sung by Wynonna Judd, but Eric Clapton’s version was created for use in the film Phenomenon.
Suntory Premium Boss “TV Station” VersionTommy Lee Jones, Tamori, Shinobu Sakagami, Sosuke Takei, Matsuko Deluxe, Osamu Suzuki

In this commercial, Tommy Lee Jones appears as a florist who comes and goes from a TV station.
It portrays behind-the-scenes glimpses of Shinobu Sakagami, Tsuyoshi Takei, and Matsuko Deluxe, and also shows staff working inside the station, including Osamu Suzuki.
Through these scenes, it emphasizes that Japanese television is an indispensable part of our lives.
The background music features “Darren,” a piece composed by British musician Michael Nyman for the film Wonderland.
Suntory #Let’s Become a Wonderful Past: “Living with Water Forever and Ever” Episode / “A Clock Measured in Centuries” Episode / “The Habit of Seeing the Whole Earth” Episode / “Respect for Great Nature” EpisodeGoro Inagaki, Tsuyoshi Kusanagi, Shingo Katori




This is a commercial that clearly conveys Suntory’s efforts to cherish nature, including narration by Goro Inagaki, Tsuyoshi Kusanagi, and Shingo Katori.
A key feature is the distinctive switching between live-action and animation; because the visuals center on green imagery depicting nature, you can really feel the gentleness.
It portrays a strong yet gentle commitment to caring for the Earth—protecting water, looking ahead to the planet 100 years from now, and more.
Further emphasizing that gentle atmosphere is the song “Kitte no Nai Okurimono,” performed by the three—Goro Inagaki, Tsuyoshi Kusanagi, and Shingo Katori.
It’s a cover of Kazuo Zaitsu’s piece that preserves the tenderness of the original while also conveying the unique sense of hope and forward-driving strength that only these three can bring.
Suntory Jim Beam Black ‘Renewal New Release’ Version

This is a commercial promoting the renewed release of Jim Beam Black, a premium expression within the Jim Beam brand.
The footage depicts moments at a bar where people are enjoying Jim Beam Black, and the gentle smiles on everyone’s faces convey its rich flavor.
As the scene gradually transitions into dancing, it also communicates the rising excitement inspired by the taste.


