Catchy commercial jingles [2023]
For some reason, we find ourselves humming the latest commercial jingles at the most random moments, don’t we? In 2023, a steady stream of catchy tunes has been released, and whenever we’re watching TV, we can’t help but stop and listen.
It’s fascinating how not just the product, but the melody and lyrics end up etched in our memories.
In this article, we’ll introduce CM songs that you can’t help but hum at home or out on the town.
They’re all tracks that will make you want to ask someone, “Do you know this song?”
- Memorable Commercials [2023]
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
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- Catchy Showa-era commercial jingles. Introducing famous songs recently featured in commercials, too!
- Catchy Commercial Jingles [2024]
- Unforgettable! Memorable commercial jingles. Popular commercial songs.
- Memorable Commercials [2019]
- Catchy Commercial Jingles and Ad Songs Featured on YouTube Shorts
- Memorable Commercials [2017]
- Catchy Commercial Jingles [March 2025]
- Memorable Commercials [2021]
- Memorable Commercials [January 2024]
- Memorable Commercials [December 2024]
Catchy Commercial Songs [2023] (201–210)
Sparkling LoveMiyagawa Taisei
A commercial for ‘Beauty Binesh’ by Misuzu featuring singer-songwriter Taisei Miyagawa in the “#Koiuta (Love Song)” version.
Miyagawa’s song ‘Sparkling Love’ helps deliciously convey Beauty Binesh’s fresh, cute vibe and its bubbly carbonation.
Waiting for the windOda Kazumasa
This is a slideshow-style commercial by Meiji Yasuda Life Insurance.
The theme song is “Kaze o Matte” by Kazumasa Oda, released in 2021, written specifically for this CM.
The photos used were collected through a public call for entries, capturing everyday moments and pages of youth.
The final narration reveals the intention behind using them.
It’s a commercial that naturally makes you picture the faces of the people you want to keep by your side.
Until we meet againOzaki Kiyohiko
This is a Suntory commercial featuring the three members of Atarashii Chizu—Goro Inagaki, Tsuyoshi Kusanagi, and Shingo Katori—encouraging the recycling of plastic bottles.
While sorting plastic bottle waste at home has been making progress, proper sorting when people are out and about is still lagging behind.
In response, the ad clearly explains how to recycle plastic bottles outside, set to a relaxed arrangement of the song “Mata Au Hi Made.” Why not try living a more sustainable everyday life so that today can become a wonderful memory?
YOUYamashita Tatsuro
The Asahi Life commercial featuring Miho Kanno is titled “Life Is a Book.” In the product explanation for the long-term care insurance plan Anshin Kaigo, it introduces the idea that life is a single book and that each person’s story should be cherished.
The CM song is “YOU,” included on Tatsuro Yamashita’s 2022 album SOFTLY.
circleIkuta Rira
This piece features students talking about their future paths, and a woman describing the kind of work she wants to do at a company.
Fumiya Takahashi appears in the role of someone who speaks confidently about the path he has chosen.
The commercial uses “Circle,” a song created by Rira Ikuta specifically for this CM.
The lyrics—which encourage walking toward hope for the future—match well with Kuraray, a company that moves forward while considering what should be done now for the future.
KichijojiIkuta Rira
The Coca-Cola Japan Sokenbicha “Push Me Forward” commercial, which portrays the ache of unrequited love, features Lila Ikuta’s song “Kichijoji” as its theme, and it’s beautiful—perfectly matching the ad.
The delicate vocals and melody amplify the heart-fluttering feelings sparked by the budding romance between Natsuki Deguchi and Ryota Aoyama in the CM.
The song depicts the bittersweet emotion of recalling someone from the past while walking familiar streets and places once frequented.
It’s a track that evokes nostalgia and brings back memories of a bygone love for anyone who listens.
lonelinessorisaka yuta
This is a commercial featuring Yuta Orisaka’s song “Sabishisa.” In Suntory Tennensui’s “Father and Child: A Promise to Nurture Water” version, actor Tasuku Emoto appears as the father.
He pedals a bicycle carrying his child, working up a sweat, then takes a break and drinks a gulp of cold natural mineral water.
Water after exercising really does taste great, doesn’t it?
