Catchy commercial jingles [2023]
For some reason, we find ourselves humming the latest commercial jingles at the most random moments, don’t we? In 2023, a steady stream of catchy tunes has been released, and whenever we’re watching TV, we can’t help but stop and listen.
It’s fascinating how not just the product, but the melody and lyrics end up etched in our memories.
In this article, we’ll introduce CM songs that you can’t help but hum at home or out on the town.
They’re all tracks that will make you want to ask someone, “Do you know this song?”
- Memorable Commercials [2023]
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- Catchy Showa-era commercial jingles. Introducing famous songs recently featured in commercials, too!
- Catchy Commercial Jingles [2024]
- Unforgettable! Memorable commercial jingles. Popular commercial songs.
- Memorable Commercials [2019]
- Catchy Commercial Jingles and Ad Songs Featured on YouTube Shorts
- Memorable Commercials [2017]
- Catchy Commercial Jingles [March 2025]
- Memorable Commercials [2021]
- Memorable Commercials [January 2024]
- Memorable Commercials [December 2024]
Catchy Commercial Jingles [2023] (171–180)
As my longing desiresyama × Kitanitatsuya
This is a song featured in the commercial for the KONA electric vehicle released by the South Korean automaker Hyundai.
It’s performed by singer-songwriters yama and Tatsuya Kitani.
As a collaboration between two artists who are popular among young people as hitmakers of the Reiwa era, the track has been drawing attention among music fans.
The call-and-response by the male and female twin vocals is striking, and the exhilarating sense of speed makes it a perfect fit for a car commercial.
Looking at the lyrics about “longing,” which also appears in the title, will likely remind you of your original aspirations.
A Naked Heartaimyon
Naked Heart, the massive hit song sung by Aimyon.
It’s featured in Suntory BOSS’s commercial “Alien Jones: The Usual Vending Machine.” In it, Koji Yakusho plays a human who is saddened when his beloved vending machine is removed.
It’s interesting how the ad pairs a rather surreal story with a moving ballad.
As for the song itself, it’s a ballad about unrequited love, so I hope you’ll take your time and listen to it.
Its heartrending lyrics will tighten your chest.
I’ll wait.amin
Cafés where you can savor the retro charm of the Showa era are popular even among younger people, aren’t they? Perfectly matching that demand is this new McDonald’s commercial series “Kissa Mac,” specifically the spot titled “Meeting Up at ‘Kissa Mac.’” Sota Nakajima from FANTASTICS from EXILE TRIBE appears in it, playing the role of someone waiting to meet inside the shop while enjoying items from “Kissa Mac.” The visuals deliver a wonderfully nostalgic mood that fits the theme.
Enhancing that Showa-era atmosphere even further is the CM song: a cover of the classic Showa kayō hit “Matsu Wa” by the duo Amin—known in part for featuring Takako Okamura—sung here by Nakajima himself.
For Nakajima, it’s a hit from long before he was born, and fans his age or even younger will likely find it refreshingly new.
California coconutskururi
The Koikeya commercial featuring Quruli’s single “California coconuts.” It opens with a scene of a young man played by Ryusei Yokohama helping with the potato harvest in Hokkaido.
The grandeur of the natural scenery on screen, combined with the song’s unadorned, straightforward rock sound, conveys a sense of confidence in the ingredients.
A flower for a monmezutto mayonaka de ii no ni.
There are probably many people for whom YouTube has become a full part of daily life.
This YouTube Premium commercial is perfect for those people, introducing the features of the Premium service.
It showcases convenient ways to enjoy plenty of songs and videos.
The CM song is “Hanaichi Monme” by Zutto Mayonaka de Iinoni.
It’s a cool track with an impressively funky groove.
Catchy TV Commercial Songs [2023] (181–190)
ciderchitahenrii
This is a JAL commercial encouraging travel to Kumejima in Okinawa.
The title displayed at the beginning, “Shīzatu Uttū,” means “Senior and Junior,” and it tells a love story about a senior girl who is leaving for Australia and a junior boy who has feelings for her.
The beautiful sea and island scenery add a refreshing, youthful vibe.
The background music is the song “Cider” by Chita Henry—a summer track that pairs driving guitar rock with nostalgic lyrics.
Stellar Tombstoneyanaginagi×maeda jun
This is a commercial introducing a campaign celebrating the 500th day since the release of the game Heaven Burns Red.
In June, Mari Satsuki and Chizuko Oshima appear in classic wedding attire; not only their expressions but also the movement of their dresses is beautiful.
The game’s boss battle BGM, Hoshi no Bohyo (Gravemarker of the Stars), is used as the CM song.
It’s a track that emphasizes determination to move forward and a sense of momentum.
