A collection of cosmetics commercials: captivating beauty ads featuring stunning visuals.
When you watch TV or video sites, you often see commercials for cosmetics, don’t you?
Each manufacturer rolls out many brands tailored to their target audience, and for each brand there are plenty of commercials that put careful thought into casting and direction.
In this article, we’ll be showcasing a wide range of cosmetics commercials all at once, regardless of manufacturer or era.
We’ll also touch on information about the performers and the background music, so if there’s a commercial you’ve been curious about, be sure to take a look.
- A Shiseido commercial. A recommended ad featuring a lineup of popular actresses.
- Special feature on Chanel’s latest commercials: the buzzworthy models and their beautiful visual world.
- Menard commercials roundup: from cosmetics to esthetic salon ads
- A roundup of Kanebo commercials. The cool visuals featuring popular actors are the main draw.
- Cosmetics commercial song. Popular commercial jingle.
- A collection of KOSE commercials. Introducing ads from various brands, starting with Sekkisei!
- Summary of DEMI Cosmetics commercials. Introducing DEMI DO commercials as well.
- KOSE's all-time popular commercial songs: Cosmetics TV commercial tracks [2026]
- FANCL commercials: a comprehensive showcase of their cosmetics and supplement ads
- Shampoo commercials: A roundup of popular products’ ads from each manufacturer
- Summary of Biore commercials. Also note the star-studded cast.
- NIVEA commercials: A gentle collection of ads introducing skincare products
- A collection of commercials featuring Anna Yamada: from fun ads to beautiful ones.
Cosmetics Commercial Roundup: Captivating Beauty in Visually Stunning Cosmetics Ads (161–170)
KOSÉ Medicinal Sekkisei: “Let whitening power reach everywhere.”Yui Aragaki
This video shows Yui Aragaki actually using the product and is a commercial for Sekkisei’s Brightening Essence Lotion, a whitening toner.
It highlights how well it absorbs into the skin and its brightening power, making you expect a pleasant feel and strong results after watching the ad.
FINE TODAY SENKA Premium Perfect Whip Clear “I’m for exfoliation.” / Beauty Clear Oil “Improves makeup adherence.”Kaya Kiyohara
This is a commercial introducing SENKA’s facial cleanser.
It highlights keratin care beyond pore care, emphasizing that it thoroughly treats deep within the skin.
With “transparency” as its keyword, the ad conveys a sense of clarity and freshness, reinforced by visuals focusing on Kaya Kiyohara’s expressions.
Shiseido The Collagen: “May your day be full of bounce and firmness.”Nana Seino
This is a commercial for The Collagen, a beauty drink containing collagen, with the catchphrase “Iku-Kora.” It shows Nana Seino drinking the beverage before bed, and fully highlights the product’s strengths—such as being the number-one seller, being delicious, and containing GABA in addition to collagen.
Seino’s refreshing smile is also memorable.
Shiseido ELIXIR Retino Power Wrinkle Cream “Confidence” Wrinkle-Improving Cream (Commercial)Yuriko Ishida
This is a commercial for ELIXIR’s wrinkle cream, which is expected to help improve wrinkles.
Yuriko Ishida, a familiar face in ELIXIR commercials, appears in it.
The visuals that highlight skin firmness and clarity are striking, and I imagine many viewers couldn’t help but have their eyes drawn to it.
SK-II “Every morning, your bare skin becomes your ideal foundation. Limited-quantity Sakura Design Bottle” versionHaruka Ayase
This commercial promotes the fact that with SK-II Pitera Essence, you can get the benefits of a pre-essence and toner, as well as a serum, all in a single bottle.
It clearly conveys both the high efficacy—showing how bare skin looks more beautiful even without makeup—and the joy that comes with it, expressed through Haruka Ayase’s facial expressions and narration.
Kanebo ALLIE “ALLIE Long-Lasting Primer UV” VersionKyoko Yoshine
This is a commercial introducing Kanebo’s ALLIE Be Durable Primer UV, focusing on how easy it is to use and the benefits you can feel from it.
While protecting against sunburn, it firmly maintains layered makeup so your beauty lasts.
This message is clearly conveyed through Kyoko Yoshine’s smiling presence.
Shiseido ANESSA Perfect UV Blush-On Powder: “This is the real deal—UV reapplication.”Mizuki Kayashima
This is a commercial introducing a UV-protection powder that can be easily reapplied with a brush.
It shows Mizuki Kayashima actually using the product, highlighting how simple it is to use in three steps.
The ad effectively conveys the convenience of using it easily even over makeup.